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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Brand image"
~subject:"Vertriebsweg"
~type:"article"
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Search: subject_exact:"Consumer behaviour"
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Brand image
Vertriebsweg
Consumer behaviour
553
Konsumentenverhalten
553
Fashion
144
Mode
144
Einzelhandel
113
Retail trade
113
Clothing
96
Bekleidung
95
Online retailing
78
Online-Handel
78
Brand management
70
Markenführung
70
Bekleidungsindustrie
68
Clothing industry
68
Beziehungsmarketing
67
Markenimage
67
Relationship marketing
67
USA
65
United States
64
Textile distribution
59
Textilhandel
59
Luxury goods
48
Luxusgüter
48
Brand
46
Markenartikel
46
E-commerce
41
Electronic Commerce
41
Customer satisfaction
38
Kundenzufriedenheit
38
Social Web
36
Social web
36
Food retailing
35
Lebensmitteleinzelhandel
35
Frauen
32
Women
32
Internet marketing
27
Online-Marketing
27
Jugendliche
26
Youth
26
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Undetermined
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89
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89
Conference paper
3
Konferenzbeitrag
3
Case study
1
Fallstudie
1
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English
89
Author
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Phau, Ian
4
Zielke, Stephan
4
Schramm-Klein, Hanna
3
Wagner, Gerhard
3
Bertrandie, Laura
2
Cliquet, Gérard
2
Dobbelstein, Thomas
2
Doss, Farrell
2
Kim, HaeJung
2
Kim, Jiyoung
2
Kwon, Wi-suk
2
Lee, Yuri
2
Lennon, Sharron J.
2
Malhotra, Gunjan
2
Robinson, Tammy
2
Steinmann, Sascha
2
Aichner, Thomas
1
Al-Mamun, Abdullah
1
Alexander, Bethan
1
Alić, Adi
1
Arnaout, Jean-Paul
1
Bahng, Young Jin
1
Bakış, Selen
1
Bang Nguyen Viet
1
Behrens, Stefan
1
Belli, Alex
1
Beneke, Justin
1
Berné, C.
1
Bhaduri, Gargi
1
Bianchi, Constanza
1
Black, William C.
1
Boon Liat Cheng
1
Bornschein, Rico
1
Brandão, Amélia Maria Pinto da Cunha
1
Calvo-Porral, Cristina
1
Carduck, Juliane
1
Caryn Kar Yan Ng
1
Castellucci, Luciano
1
Cavazza, Nicoletta
1
Cham Tat Huei
1
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Journal of fashion marketing and management
The international review of retail, distribution and consumer research
Journal of business research : JBR
377
Journal of retailing and consumer services
295
The journal of product & brand management
241
The journal of brand management : an international journal
211
Psychology & marketing
103
Asia Pacific journal of marketing and logistics
93
European journal of marketing : EJM
74
Journal of marketing communications
74
Journal of international consumer marketing
72
International journal of hospitality management
63
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
62
The journal of consumer marketing
61
Marketing intelligence & planning
56
International marketing review
54
International journal of consumer studies
52
Journal of global marketing
52
Marketing letters : a journal of research in marketing
52
Journal of marketing
51
Cogent business & management
50
Journal of strategic marketing
46
Journal of promotion management : innovations in planning and applied research
42
Journal of retailing
42
Journal of travel and tourism marketing
42
International journal of internet marketing and advertising : IJIMA
41
Journal of Islamic marketing
41
International journal of retail & distribution management
40
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
40
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
40
Journal of the Academy of Marketing Science
40
Journal of marketing research : JMR
37
Journal of promotion management : JPM
37
International journal of advertising : the review of marketing communications
35
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
Journal of marketing management : MM
35
Journal of international marketing
33
The IUP journal of brand management : IJBRM
33
International journal of advertising : the quarterly review of marketing communications
32
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
32
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ECONIS (ZBW)
89
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89
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1
Country-of-origin effects on consumer cognitive structures and preference for foreign brands among elites
Rodrigo, Padmali Gawri Kumari
;
Khan, Hina
;
Naser Valaei
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10014495499
Saved in:
2
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
3
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
4
Innovative attributes, brand reputation and behavioral consequences in the clothing industry : the roles of self-congruity and value consciousness
Nik Mohd Hazrul Nik Hashim
;
Nor Rahimy Khalid
;
Suraya …
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 379-401
Persistent link: https://www.econbiz.de/10014495540
Saved in:
5
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
6
How can CSR in demarketing trigger brand advocacy and mindful consumption? : mediating roles of perceived corporate hypocrisy and brand credibility
Hoa Pham
;
Dang Huu Phuc
;
Bang Nguyen Viet
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 851-869
Persistent link: https://www.econbiz.de/10014430517
Saved in:
7
The effects of Instagram social capital, brand identification and brand trust on purchase intention for small fashion brands : the generational differences
Kim, Jiyoung
;
Leung, Xi Y.
;
McKneely, Brittany
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 988-1008
Persistent link: https://www.econbiz.de/10014430534
Saved in:
8
Brand attachment toward functional, symbolic and hedonic brands
Ugalde, Cecilia
;
Vila-Lopez, Natalia
;
Küster, Inés
- In:
Journal of fashion marketing and management
27
(
2023
)
3
,
pp. 470-488
Persistent link: https://www.econbiz.de/10014288977
Saved in:
9
Why do consumers purchase green clothing? : investigating symbolic meanings beyond social status and the role of consumer mindset
Bakış, Selen
;
Kitapçı, Hakan
- In:
Journal of fashion marketing and management
27
(
2023
)
4
,
pp. 710-738
Persistent link: https://www.econbiz.de/10014289011
Saved in:
10
Consumer-brand relationships with ai anthropomorphic assistant : role of product usage barrier, psychological distance and trust
Jham, Vimi
;
Malhotra, Gunjan
;
Sehgal, Nidhi
- In:
The international review of retail, distribution and …
33
(
2023
)
2
,
pp. 117-133
Persistent link: https://www.econbiz.de/10014292087
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