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~isPartOf:"Journal of international consumer marketing"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Cultural identity"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
Cultural identity
Konsumentenverhalten
319
Markenimage
74
Brand management
66
Markenführung
66
China
59
Kulturelle Identität
58
Designation of origin
48
Herkunftsbezeichnung
48
USA
44
United States
44
National culture
40
Nationalkultur
40
Comparison
38
Vergleich
38
International marketing
34
Internationales Marketing
34
Brand
32
Markenartikel
32
Advertising effects
31
India
31
Indien
31
Werbewirkung
31
Online retailing
28
Online-Handel
28
Advertising
27
Beziehungsmarketing
27
Internet marketing
27
Luxury goods
27
Luxusgüter
27
Online-Marketing
27
Relationship marketing
27
Social Web
27
Social web
27
Werbung
26
Customer satisfaction
17
Dienstleistungsqualität
17
Jugendliche
17
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Online availability
All
Undetermined
199
Free
10
Type of publication
All
Article
331
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
332
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
332
Author
All
Khare, Arpita
8
Phau, Ian
5
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Chikweche, Tendai
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Messner, Wolfgang
3
Mooij, Marieke K. de
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Sohail, M. Sadiq
3
Allan, David
2
Anand, Sandip
2
Basfirinci, Cigdem
2
Calantone, Roger J.
2
Chandrasekara, Ruwangi
2
Clark, Ronald A.
2
Cude, Brenda J.
2
Ertz, Myriam
2
Gupta, Shruti
2
Haytko, Diana L.
2
Hermans, Charles M.
2
Hornikx, Jos
2
Kang, Inwon
2
Koo, Jakyung
2
Lee, Kaman
2
Lee, Sangwon
2
Lee, Wei-Na
2
Legohérel, Patrick
2
Manrai, Ajay K.
2
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Published in...
All
Journal of international consumer marketing
Journal of business research : JBR
2,142
Journal of retailing and consumer services
1,951
International journal of consumer studies
764
International journal of hospitality management
748
Psychology & marketing
694
Journal of consumer research : JCR ; an interdisciplinary bimonthly
602
The journal of brand management : an international journal
481
The journal of product & brand management
457
Asia Pacific journal of marketing and logistics
412
European journal of marketing : EJM
385
Journal of travel and tourism marketing
380
Tourism management : research, policies, practice
379
Journal of marketing research : JMR
360
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
350
Management science : journal of the Institute for Operations Research and the Management Sciences
339
Journal of marketing management : MM
336
Journal of marketing communications
315
Journal of retailing
314
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
313
Cogent business & management
311
Journal of marketing
306
Marketing letters : a journal of research in marketing
302
International journal of retail & distribution management
299
Journal of business ethics : JOBE
299
The journal of consumer marketing
299
Journal of consumer behaviour : an international research review
297
The international review of retail, distribution and consumer research
294
Journal of fashion marketing and management
293
Journal of the Academy of Marketing Science
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
283
International journal of contemporary hospitality management
275
The journal of services marketing
273
Marketing intelligence & planning
270
Technological forecasting & social change : an international journal
270
Journal of hospitality marketing & management
268
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
268
Journal of economic psychology : research in economic psychology and behavioral economics
263
Young consumers : insight and ideas for responsible marketers
243
Food policy : economics planning and politics of food and agriculture
241
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Source
All
ECONIS (ZBW)
332
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81
Effect of appeal of social products on product choice : evidence from Japan
Ota, Masaya
;
Iijima, Takao
;
Sakata, Yusuke
- In:
Journal of international consumer marketing
33
(
2021
)
3
,
pp. 338-349
Persistent link: https://www.econbiz.de/10012515194
Saved in:
82
The effects of convenience and risk on e-loyalty through the mediating role of e-service quality : a comparison for China and Turkey
Eryiğit, Canan
;
Fan, Yanrong
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 613-626
Persistent link: https://www.econbiz.de/10012650594
Saved in:
83
Examining country of origin effect among Lebanese consumers : a study in the cosmetics industry
Zbib, Imad
;
Ghaddar, Reem
;
Samarji, Ahmad
;
Wahbi, Marwan
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 194-208
Persistent link: https://www.econbiz.de/10012483610
Saved in:
84
Factors affecting sustainable consumer behavior in the MENA region : a systematic review
Elhoushy, Sayed
;
Lanzini, Pietro
- In:
Journal of international consumer marketing
33
(
2021
)
3
,
pp. 256-279
Persistent link: https://www.econbiz.de/10012515188
Saved in:
85
Factors affecting young adults' willingness to try novel health-enhancing nature-based products
Puhakka, Riikka
;
Haskins, Alexis H.
;
Jauho, Mikko
; …
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 595-612
Persistent link: https://www.econbiz.de/10012650591
Saved in:
86
The features and effectiveness of Chinese language online recommendations
Ng, Raine
;
Prendergast, Gerard P.
;
Chang, Ludwig M. K.
- In:
Journal of international consumer marketing
33
(
2021
)
4
,
pp. 371-385
Persistent link: https://www.econbiz.de/10012607773
Saved in:
87
"The Great War" in the auto-making industry : banal nationalism and symbolic domination and country-of-origin effect in consumer culture
Rius-Ulldemolins, Joaquim
- In:
Journal of international consumer marketing
33
(
2021
)
1
,
pp. 98-112
Persistent link: https://www.econbiz.de/10012423926
Saved in:
88
The impact of Hspanic-targeted advertising on consumers'brand love in services
Madadi, Rozbeh
;
Torres, Ivonne M.
;
Fazli-Salehi, Reza
; …
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10012483607
Saved in:
89
The impact of social motivations on word-of-mouth generation by Japanese consumers
Parry, Mark E.
;
Yang, Xiaoming
;
Takemura, Masaaki
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 115-136
Persistent link: https://www.econbiz.de/10012483606
Saved in:
90
The impact of social networking sites on luxury vehicles purchase decision process in Gulf Cooperation Council countries
Al-Abdallah, Ghaith Mustafa
;
Khair, Nadine
;
Elmarakby, Reyad
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 559-577
Persistent link: https://www.econbiz.de/10012650585
Saved in:
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