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~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Absatz"
~subject:"Consumer behaviour"
~subject:"Selling"
~type:"article"
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Absatz
Consumer behaviour
Selling
Sales promotion
21
Verkaufsförderung
20
Konsumentenverhalten
14
Salespeople
10
Verkaufspersonal
10
Customer satisfaction
8
Kundenzufriedenheit
8
Customer service
7
Kundenservice
7
Verkauf
7
Beziehungsmarketing
6
Dienstleistungsqualität
6
Relationship marketing
6
Service quality
6
Beschwerdemanagement
5
Complaint management
5
Preismanagement
5
Pricing strategy
5
Emotion
4
Service recovery
4
Advertising effects
3
Einzelhandel
3
Führungskräfte
3
Kundenbindungsprogramm
3
Lieferantenmanagement
3
Loyalty program
3
Managers
3
Retail trade
3
Sales
3
Service failure
3
Supplier relationship management
3
Theorie
3
Theory
3
Werbewirkung
3
Advertising
2
Arbeitsleistung
2
Betriebsklima
2
Brand management
2
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Article in journal
20
Aufsatz in Zeitschrift
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English
20
Author
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Agnihotri, Raj
1
Alford, Bruce L.
1
Aspara, Jaakko
1
Babin, Barry J.
1
Barone, Michael J.
1
Bearden, William O.
1
Borges, Adilson
1
Corfman, Kim P.
1
Dholakia, Utpal M.
1
Dickson, Peter R.
1
Dugan, Riley
1
Erev, Ido
1
Flores, Constanza
1
Garcia-Collart, Tessa
1
Garrett, Jason
1
Gilley, Otis W.
1
Good, Valerie
1
Gopalakrishna, Srinath
1
Guo, Wenxia
1
Haruvy, Ernan
1
Haws, Kelly L.
1
Heravi, Saeed M.
1
Herrmann, Andreas
1
Hess, James D.
1
Hughes, Douglas E.
1
Isojärvi, Jyrki
1
Johnen, Marius
1
Kalra, Ashish
1
Knoferle, Klemens M.
1
Kum, Doreen
1
LaBrecque, Alexander C.
1
Landwehr, Jan Rüdiger
1
Lee, Yih Hwai
1
Lee-Wingate, Sooyeon
1
Lyle, Keith B.
1
Main, Kelley J.
1
Mantrala, Murali K.
1
Mas, Erick M.
1
Montoya, Ricardo
1
Morgan, Peter
1
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Published in...
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Marketing letters : a journal of research in marketing
Industrial marketing management : the international journal for industrial and high-tech firms
134
Journal of business research : JBR
133
Journal of retailing and consumer services
130
The journal of personal selling & sales management : JPSSM
114
Journal of personal selling & sales management : JPSSM
62
Journal of the Academy of Marketing Science
59
Journal of marketing
50
Journal of retailing
50
International journal of hospitality management
46
The journal of business & industrial marketing
46
European journal of marketing : EJM
38
The journal of services marketing
37
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
36
Psychology & marketing
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
30
Journal of marketing research : JMR
29
Management science : journal of the Institute for Operations Research and the Management Sciences
28
European journal of operational research : EJOR
27
International journal of retail & distribution management
27
International journal of production economics
25
Journal of marketing education : JME
25
The journal of real estate finance and economics
24
International journal of forecasting
23
The international review of retail, distribution and consumer research
23
European journal of marketing
22
Journal of business-to-business marketing
20
Journal of promotion management : JPM
19
Journal of promotion management : innovations in planning and applied research
19
Journal of service research
18
Advances in business and management forecasting
17
Information systems research : ISR
17
International journal of contemporary hospitality management
17
Journal of Business & Industrial Marketing
17
Journal of advertising research
17
Services marketing quarterly
17
Asia Pacific journal of marketing and logistics
16
Business horizons
16
Journal of hospitality marketing & management
16
Journal of marketing theory and practice
16
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ECONIS (ZBW)
20
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10
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20
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date (oldest first)
1
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki
;
Aspara, Jaakko
;
Movarrei, Reza
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 499-521
Persistent link: https://www.econbiz.de/10013454587
Saved in:
2
The effect of trust in management on salespeople’s selling orientation
Dickson, Peter R.
;
Mas, Erick M.
;
Van Solt, Michelle
; …
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 381-397
Persistent link: https://www.econbiz.de/10013454576
Saved in:
3
"A little competition goes a long way" : substitutive effects of emotional intelligence and workplace competition on salesperson creative selling
Kalra, Ashish
;
Dugan, Riley
;
Agnihotri, Raj
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 399-413
Persistent link: https://www.econbiz.de/10013454579
Saved in:
4
Understanding and motivating salesperson resilience
Good, Valerie
;
Hughes, Douglas E.
;
LaBrecque, Alexander C.
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
1
,
pp. 33-45
Persistent link: https://www.econbiz.de/10012488845
Saved in:
5
A wearable
sales
assistant : capturing dynamic nonverbal communication behaviors using sensor technology
Pauser, Sandra
;
Wagner, Udo
- In:
Marketing letters : a journal of research in marketing
30
(
2019
)
1
,
pp. 13-25
Persistent link: https://www.econbiz.de/10012016695
Saved in:
6
Assessing
sales
contest effectiveness : the role of salesperson and
sales
district characteristics
Gopalakrishna, Srinath
;
Garrett, Jason
;
Mantrala, Murali K.
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
3
,
pp. 589-602
Persistent link: https://www.econbiz.de/10011537287
Saved in:
7
Sales
contests versus quotas with imbalanced territories
Syam, Niladri B.
;
Hess, James D.
;
Yang, Ying
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
3
,
pp. 229-224
Persistent link: https://www.econbiz.de/10009786897
Saved in:
8
Changing consumers' minds at the point of sale : price discounts vs. in-store advertising
Johnen, Marius
;
Schnittka, Oliver
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
1
,
pp. 49-71
Persistent link: https://www.econbiz.de/10012229417
Saved in:
9
Buying free rewards : the impact of a points-plus-cash promotion on purchase and reward redemption
Montoya, Ricardo
;
Flores, Constanza
- In:
Marketing letters : a journal of research in marketing
30
(
2019
)
1
,
pp. 107-118
Persistent link: https://www.econbiz.de/10012017470
Saved in:
10
The vices and virtues of consumption choices : price promotion and consumer decision making
Yan, Ji
;
Tian, Kun
;
Heravi, Saeed M.
;
Morgan, Peter
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 461-475
Persistent link: https://www.econbiz.de/10011730697
Saved in:
1
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