//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Customer integration"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Customer integration
24
Kundenintegration
24
Betriebliche Wertschöpfung
13
Value creation
13
Service-Dominant Logic
9
Service-dominant logic
9
value co-creation
9
Marketing theory
8
Marketingtheorie
8
Beziehungsmarketing
7
Relationship marketing
7
Customer value
5
Kundenwert
5
Social Web
5
Social web
5
Brand management
4
Markenführung
4
Theory of value
4
Werttheorie
4
resource integration
4
service-dominant logic
4
Brand
3
Co-creation
3
Consumer behaviour
3
Konsumentenverhalten
3
Lieferantenmanagement
3
Markenartikel
3
Supplier relationship management
3
Business network
2
Criticism
2
Kritik
2
Network
2
Netzwerk
2
Personality psychology
2
Persönlichkeitspsychologie
2
Social values
2
Soziale Werte
2
Unternehmensnetzwerk
2
institutional logics
2
service logic
2
more ...
less ...
Online availability
All
Undetermined
12
Free
1
Type of publication
All
Article
24
Type of publication (narrower categories)
All
Article in journal
24
Aufsatz in Zeitschrift
24
Case study
2
Fallstudie
2
Language
All
English
24
Author
All
Skålén, Per
3
Cova, Bernard
2
Echeverri, Per
2
Hughes, Tim
2
Vafeas, Mario
2
Akaka, Melissa Archpru
1
Anker, Thomas Boysen
1
Arvidsson, Adam
1
Chandler, Jennifer D.
1
Dalli, Daniele
1
Deszczyński, Bartosz
1
Díaz-Méndez, Montserrat
1
Eadie, Douglas
1
Edvardsson, Bo
1
Fisher, Dan
1
Gambetti, Rossella C.
1
Graffigna, Guendalina
1
Grönroos, Christian
1
Harrison, Debbie
1
Hibbert, Sally
1
Hilton, Toni
1
Ilkkonen, Rami
1
Kappel, Klemens
1
Kjellberg, Hans
1
Kleinaltenkamp, Michael
1
Laamanen, Mikko
1
Luca, Nadina R.
1
Lusch, Robert F.
1
Makkonen, Hannu
1
Marcos Cuevas, Javier
1
McDonald, Ruth
1
McHugh, Patricia
1
Pace, Stefano
1
Pongsakornrungsilp, Siwarit
1
Prior, Daniel D.
1
Sandøe, Peter
1
Saren, Michael
1
Schroeder, Jonathan E.
1
Sigala, Marianna
1
Smith, Scott
1
more ...
less ...
Published in...
All
Marketing theory
Journal of business research : JBR
156
Industrial marketing management : the international journal for industrial and high-tech firms
75
Journal of retailing and consumer services
73
Journal of service management
46
SpringerLink / Bücher
46
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
45
The journal of services marketing
44
Technological forecasting & social change : an international journal
38
Research policy : policy, management and economic studies of science, technology and innovation
35
The journal of business & industrial marketing
34
International journal of hospitality management
33
Journal of strategic marketing
31
The service industries journal
31
Journal of marketing management : MM
29
Service business
25
Journal of service research : JSR
23
Public management review
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
22
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
22
Kundenintegration : Forum Dienstleistungsmanagement
22
International journal of technology marketing : IJTMkt
21
Journal of marketing
21
The journal of brand management : an international journal
21
International journal of technology management : IJTM
20
Journal of service theory and practice : JSTP
20
Tourism management : research, policies, practice
20
International journal of contemporary hospitality management
19
Journal of service research
17
Journal of the Academy of Marketing Science
17
The journal of product & brand management
17
Creativity and innovation management
16
European management journal
16
International journal of product development : IJPD
16
Marketing intelligence & planning
16
Revolutionizing innovation : users, communities, and open innovation
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Psychology & marketing
15
Customer engagement : contemporary issues and challenges
14
more ...
less ...
Source
All
ECONIS (ZBW)
24
Showing
1
-
10
of
24
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Happiness and co-creation of value : playing the blues
Hughes, Tim
;
Vafeas, Mario
- In:
Marketing theory
21
(
2021
)
4
,
pp. 579-589
Persistent link: https://www.econbiz.de/10012660678
Saved in:
2
Professional reflexivity in customer involvement : tensions and ambiguities in between identities
Echeverri, Per
- In:
Marketing theory
22
(
2022
)
4
,
pp. 477-500
Persistent link: https://www.econbiz.de/10013435566
Saved in:
3
Collective storytelling : value co-creation in narrative-based goods
Wieczerzycki, Marcin
;
Deszczyński, Bartosz
- In:
Marketing theory
22
(
2022
)
3
,
pp. 445-463
Persistent link: https://www.econbiz.de/10013388911
Saved in:
4
Managing advertising agency client partnerships for value co-creation : characteristics, categories, and challenges
Díaz-Méndez, Montserrat
;
Saren, Michael
- In:
Marketing theory
19
(
2019
)
1
,
pp. 9-26
Persistent link: https://www.econbiz.de/10012001447
Saved in:
5
A market approach to social value co-creation : findings and implications from "Mageires" the social restaurant
Sigala, Marianna
- In:
Marketing theory
19
(
2019
)
1
,
pp. 27-45
Persistent link: https://www.econbiz.de/10012001453
Saved in:
6
Interactive value formation in interorganizational relationships : dynamic interchange between value co-creation, no-creation, and co-destruction
Makkonen, Hannu
;
Ilkkonen, Rami
- In:
Marketing theory
17
(
2017
)
4
,
pp. 517-535
Persistent link: https://www.econbiz.de/10011825051
Saved in:
7
How users shape markets
Harrison, Debbie
;
Kjellberg, Hans
- In:
Marketing theory
16
(
2016
)
4
,
pp. 445-468
Persistent link: https://www.econbiz.de/10011645945
Saved in:
8
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
9
Vale co-destruction in interfirm relationships : the impact of actor engagement styles
Prior, Daniel D.
;
Marcos Cuevas, Javier
- In:
Marketing theory
16
(
2016
)
4
,
pp. 533-552
Persistent link: https://www.econbiz.de/10011645965
Saved in:
10
Toward a service-dominant approach to social marketing
Luca, Nadina R.
;
Hibbert, Sally
;
McDonald, Ruth
- In:
Marketing theory
16
(
2016
)
2
,
pp. 194-218
Persistent link: https://www.econbiz.de/10011495070
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->