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~language:"bul"
~language:"eng"
~language:"spa"
~person:"Diamantopoulos, Adamantios"
~person:"Mattila, Anna S."
~person:"Septianto, Felix"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
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Konsumentenverhalten
Consumer behaviour
192
Emotion
50
Beziehungsmarketing
44
Relationship marketing
44
Brand management
40
Dienstleistungsqualität
40
Markenführung
40
Service quality
40
Brand image
39
Customer satisfaction
39
Kundenzufriedenheit
39
Markenimage
39
Advertising effects
33
Werbewirkung
33
Advertising
31
Werbung
28
Beschwerdemanagement
25
Complaint management
25
Brand
22
Designation of origin
22
Gastronomie
22
Herkunftsbezeichnung
22
Hotel industry
22
Hotellerie
22
Markenartikel
22
Restaurant industry
22
International marketing
21
Internationales Marketing
21
USA
21
United States
21
Corporate Social Responsibility
20
Corporate social responsibility
20
Experiment
19
Luxury goods
15
Luxusgüter
15
Preismanagement
15
Pricing strategy
15
Internet marketing
13
Online-Marketing
13
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Undetermined
135
Free
8
Type of publication
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Article
192
Type of publication (narrower categories)
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Article in journal
Bibliographie enthalten
Aufsatz in Zeitschrift
192
Aufsatz im Buch
1
Book section
1
Language
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Bulgarian
English
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Author
All
Diamantopoulos, Adamantios
Mattila, Anna S.
Septianto, Felix
Han, Heesup
113
Lusk, Jayson L.
74
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Loureiro, Sandra Maria Correia
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Paul, Justin
53
Belk, Russell W.
52
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Sharma, Piyush
41
Bang, Nguyen
40
Das, Gopal
39
Rajagopal
38
Thaichon, Park
38
Ko, Yong Jae
37
Kim, Seongseop
36
Park, Jungkun
36
Vrontis, Demetris
36
Hyun, Sunghyup Sean
35
Verhoef, Peter C.
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Gierl, Heribert
33
Haws, Kelly L.
33
Prashar, Sanjeev
33
Rana, Nripendra P.
33
Walsh, Gianfranco
33
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Journal of business research : JBR
30
International journal of hospitality management
25
Journal of retailing and consumer services
19
Journal of international marketing
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
The journal of services marketing
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Cornell hospitality quarterly : CQ
5
International marketing review
5
Journal of hospitality marketing & management
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
European journal of marketing
4
International journal of contemporary hospitality management
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of service management
4
The Cornell hospitality quarterly
4
Asia Pacific journal of marketing and logistics
3
Journal of service research : JSR
3
Psychology & marketing
3
British journal of management
2
British journal of management : BJM
2
Journal of business ethics : JBE
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of revenue and pricing management
2
Journal of service research
2
Journal of travel and tourism marketing
2
Marketing intelligence & planning
2
Marketing letters : a journal of research in marketing
2
Services marketing quarterly
2
The journal of product & brand management
2
Australasian marketing journal
1
Australian journal of management
1
European journal of marketing : EJM
1
International journal of advertising : the review of marketing communications
1
International journal of market research
1
International journal of revenue management : IJRM
1
Journal of advertising
1
Journal of advertising research
1
Journal of business ethics : JOBE
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
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ECONIS (ZBW)
192
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192
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1
Applying reactance theory to study consumer responses to COVID restrictions : a note on model specification
Matarazzo, Michela
;
Diamantopoulos, Adamantios
- In:
International marketing review
40
(
2023
)
5
,
pp. 894-905
Persistent link: https://www.econbiz.de/10014470100
Saved in:
2
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
3
"Buy local" campaigns in times of crisis : insights from reactance theory
Matarazzo, Michela
;
Diamantopoulos, Adamantios
;
Raff, …
- In:
International marketing review
40
(
2023
)
7
,
pp. 45-78
Persistent link: https://www.econbiz.de/10014470399
Saved in:
4
Color effects on AI influencers' product recommendations
Chan, Ka Wing
;
Septianto, Felix
;
Kwon, Junbum
;
Kamal, …
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2290-2315
Persistent link: https://www.econbiz.de/10014448346
Saved in:
5
Corporate sociopolitical activism (CSA) : the role of perceived impact on consumer response to contribution type
Atanga, Barbara Apaalabono
;
Mattila, Anna S.
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014325587
Saved in:
6
Cross-category add-on bundling : impact of the consumption nature of bundled products on discount framing effectiveness
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 197-216
Persistent link: https://www.econbiz.de/10014245298
Saved in:
7
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
8
Emotional Cues' effects on grotesque advertising
Bandyopadhyay, Argho
;
Septianto, Felix
;
Nallaperuma, …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
2
,
pp. 124-134
Persistent link: https://www.econbiz.de/10014252793
Saved in:
9
Generation influences perceived coolness but not favorable attitudes toward cool hotel brands
Chen, Feier
;
Quadri-Felitti, Donna
;
Mattila, Anna S.
- In:
The Cornell hospitality quarterly
64
(
2023
)
1
,
pp. 95-103
Persistent link: https://www.econbiz.de/10014229652
Saved in:
10
How gratitude shapes acceptance of questionable consumer behavior : the mediating role of self-righteousness
Septianto, Felix
;
Garg, Nitika
;
Agrawal, Nidhi
- In:
European journal of marketing
57
(
2023
)
5
,
pp. 1298-1326
Persistent link: https://www.econbiz.de/10014252283
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