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~language:"eng"
~language:"nor"
~person:"Foxall, Gordon R."
~person:"Septianto, Felix"
~subject:"Consumer behaviour"
~subject:"Kapitaleinkommen"
~type_genre:"Article in journal"
~type_genre:"Book section"
~type_genre:"Konferenzbeitrag"
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Consumer behaviour
Kapitaleinkommen
Konsumentenverhalten
95
Emotion
34
Advertising
25
Advertising effects
22
Werbewirkung
22
Werbung
22
Brand management
18
Markenführung
18
Luxury goods
12
Luxusgüter
12
Theorie
12
Theory
12
Behavioral economics
10
Verhaltensökonomik
10
Beziehungsmarketing
9
Brand image
9
Ethics
9
Ethik
9
Experiment
9
Markenimage
9
Relationship marketing
9
Social Web
9
Social web
9
Internet marketing
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Personality psychology
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Altruism
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Altruismus
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Motivation
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Article
95
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Article in journal
Book section
Konferenzbeitrag
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87
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8
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3
Collection of articles of several authors
3
Mehrbändiges Werk
3
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Sammelwerk
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Foxall, Gordon R.
Septianto, Felix
Gupta, Rangan
120
Han, Heesup
113
Mattila, Anna S.
95
Zaremba, Adam
94
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
69
Belk, Russell W.
67
McMillan, David G.
67
Grewal, Dhruv
64
Loureiro, Sandra Maria Correia
64
Dwivedi, Yogesh Kumar
62
Nayga, Rodolfo M.
61
Jang, Soocheong
60
Narayan, Paresh Kumar
59
Wohar, Mark E.
58
Bagozzi, Richard P.
56
Paul, Justin
54
Laroche, Michel
52
Pelsmacker, Patrick de
51
Ko, Eunju
50
Hollebeek, Linda D.
47
Faff, Robert W.
46
Bouri, Elie
45
Kim, Jungkeun
44
Sharma, Piyush
44
Diamantopoulos, Adamantios
43
Bali, Turan G.
41
Cakici, Nusret
41
Rajagopal
41
Thaichon, Park
41
Bang, Nguyen
40
Ma, Feng
40
Tiwari, Aviral Kumar
40
Das, Gopal
39
Ko, Yong Jae
39
Zhang, Lu
39
Zhang, Wei
38
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Journal of retailing and consumer services
18
Journal of business research : JBR
11
Journal of organizational behavior management
6
Journal of economic psychology : research in economic psychology and behavioral economics
5
Marketing theory
5
Psychology & marketing
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
Consumer behavior analysis : (a) rational approach to consumer choice
4
Asia Pacific journal of marketing and logistics
3
European journal of marketing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising
2
Journal of business ethics : JBE
2
Journal of modelling in management
2
Marketing letters : a journal of research in marketing
2
Australasian marketing journal
1
Australian journal of management
1
European journal of marketing : EJM
1
Handbook of developments in consumer behaviour
1
International journal of advertising : the review of marketing communications
1
International journal of market research
1
International marketing review
1
Journal of advertising research
1
Journal of air transport management
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Marketing intelligence & planning
1
Research in consumer behavior
1
The Routledge companion to creativity
1
The SAGE handbook of marketing theory
1
The impact of theory on representations of the consumer and the marketing organisation
1
The journal of consumer marketing
1
The service industries journal
1
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ECONIS (ZBW)
95
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1
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95
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1
Advertising meat alternatives : the interactive effect of regulatory mode and positive emotion on social media engagement
Septianto, Felix
;
Mathmann, Frank
- In:
Journal of advertising
53
(
2024
)
3
,
pp. 416-433
Persistent link: https://www.econbiz.de/10014575293
Saved in:
2
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
3
Color effects on AI influencers' product recommendations
Chan, Ka Wing
;
Septianto, Felix
;
Kwon, Junbum
;
Kamal, …
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2290-2315
Persistent link: https://www.econbiz.de/10014448346
Saved in:
4
Emotional Cues' effects on grotesque advertising
Bandyopadhyay, Argho
;
Septianto, Felix
;
Nallaperuma, …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
2
,
pp. 124-134
Persistent link: https://www.econbiz.de/10014252793
Saved in:
5
How gratitude shapes acceptance of questionable consumer behavior : the mediating role of self-righteousness
Septianto, Felix
;
Garg, Nitika
;
Agrawal, Nidhi
- In:
European journal of marketing
57
(
2023
)
5
,
pp. 1298-1326
Persistent link: https://www.econbiz.de/10014252283
Saved in:
6
Leveraging social media advertising to foster female consumers' empowerment and engagement : the role of regulatory mode
Septianto, Felix
;
Mathmann, Frank
;
Hollebeek, Linda D.
; …
- In:
Journal of advertising
52
(
2023
)
5
,
pp. 688-705
Persistent link: https://www.econbiz.de/10014422130
Saved in:
7
Novel products and advertising visuals : the mediating role of perceived luxuriousness on willingness to try clean meat products
Septianto, Felix
;
Quach, Sara
;
Thaichon, Park
;
Japutra, …
- In:
International journal of advertising : the review of …
42
(
2023
)
5
,
pp. 916-944
Persistent link: https://www.econbiz.de/10014296449
Saved in:
8
Relationship (breakup) reminders drive online advertising effectiveness
Tan, Ser Zian
;
Bandyopadhyay, Argho
;
Septianto, Felix
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1152-1161
Persistent link: https://www.econbiz.de/10014291784
Saved in:
9
Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Mao, Wen
- In:
Journal of business research : JBR
150
(
2022
),
pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
Saved in:
10
Consumers' responses to moral controversies of religiously positioned brands : the effects of religiosity on brand loyalty
Chowdhury, Rafi M. M. I.
;
Arli, Denni
;
Septianto, Felix
- In:
European journal of marketing
56
(
2022
)
5
,
pp. 1398-1433
Persistent link: https://www.econbiz.de/10013350967
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