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~language:"eng"
~subject:"Beziehungsmarketing"
~type_genre:"Glossar enthalten"
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1
Managing customer experience and relationships : a strategic framework
Peppers, Don
;
Rogers, Martha
-
2017
-
Third edition
Persistent link: https://www.econbiz.de/10011547747
Saved in:
2
Selling : building partnerships
Castleberry, Stephen Bryon
;
Tanner, John F.
-
2019
-
10
Persistent link: https://www.econbiz.de/10011994027
Saved in:
3
Quality
management
: creating and sustaining organizational effectiveness
Summers, Donna C. S.
-
2005
Persistent link: https://www.econbiz.de/10002144251
Saved in:
4
E-business and e-commerce
management
: strategy, implementation and practice
Chaffey, Dave
-
2011
-
5. ed.
Persistent link: https://www.econbiz.de/10009235308
Saved in:
5
Customer relationship
management
: concepts and technologies
Buttle, Francis A.
;
Maklan, Stan
-
2019
-
Fourth edition
Persistent link: https://www.econbiz.de/10011997222
Saved in:
6
Marketing
management
: a relationship approach
Hollensen, Svend
-
2015
-
3. ed.
Persistent link: https://www.econbiz.de/10010426428
Saved in:
7
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2011
-
4th ed., International ed.
Persistent link: https://www.econbiz.de/10003934926
Saved in:
8
Managing customer relationships : a strategic framework
Peppers, Don
;
Rogers, Martha
-
2011
-
2. ed.
Persistent link: https://www.econbiz.de/10008860318
Saved in:
9
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2009
-
3. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10003846578
Saved in:
10
Market-based
management
: strategies for growing customer value and profitability
Best, Roger J.
-
2005
-
4. ed., internat. ed
Persistent link: https://www.econbiz.de/10002688961
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