//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bauer, Hans H."
~person:"Han, Heesup"
~person:"Wiedmann, Klaus-Peter"
~subject:"Brand image"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"consumer research"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Consumer behaviour
189
Konsumentenverhalten
189
Customer satisfaction
55
Kundenzufriedenheit
55
Beziehungsmarketing
48
Relationship marketing
48
Hotel industry
39
Hotellerie
39
Brand management
35
Markenführung
35
Markenimage
32
Dienstleistungsqualität
30
Service quality
30
Emotion
24
Luxury goods
22
Luxusgüter
22
Deutschland
21
Germany
21
Holiday behaviour
19
Urlaubsverhalten
19
Brand
18
Markenartikel
18
Perception
16
Wahrnehmung
16
Gastronomie
14
Restaurant industry
14
USA
14
United States
13
Tourism
12
Tourismus
12
Confidence
11
Environmental management
11
Satisfaction
11
Umweltmanagement
11
Vertrauen
11
Airline
10
Environmental consciousness
10
Fluggesellschaft
10
Market research
10
more ...
less ...
Online availability
All
Undetermined
19
Type of publication
All
Article
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
30
Aufsatz in Zeitschrift
30
Aufsatz im Buch
2
Book section
2
Case study
1
Fallstudie
1
Language
All
English
29
German
3
Author
All
Bauer, Hans H.
Han, Heesup
Wiedmann, Klaus-Peter
Diamantopoulos, Adamantios
26
Loureiro, Sandra Maria Correia
26
Phau, Ian
24
Bang, Nguyen
18
Guzman, Francisco
17
Japutra, Arnold
17
Melewar, T. C.
17
Sarkar, Abhigyan
17
Ekinci, Yuksel
14
Sreejesh, S.
14
Hollebeek, Linda D.
13
Sarkar, Juhi Gahlot
13
Veloutsou, Cleopatra
13
Fetscherin, Marc
12
Gierl, Heribert
12
Paul, Justin
12
Das, Gopal
11
Grohmann, Bianca
11
Johnson, Lester W.
11
Keller, Kevin Lane
11
Park, Jungkun
11
Pelsmacker, Patrick de
11
Romaniuk, Jenni
11
Valette-Florence, Pierre
11
Eisingerich, Andreas B
10
Jang, Soocheong
10
Ko, Eunju
10
Liu, Chih-Hsing
10
Zúñiga, Miguel Ángel
10
Ahn, Jiseon
9
Augusto, Mário Gomes
9
Balabanis, George
9
Bang Nguyen Viet
9
Batra, Rajeev
9
Casidy, Riza
9
Dens, Nathalie
9
Dwivedi, Abhishek
9
Gil Saura, Irene
9
He, Jiaxun
9
more ...
less ...
Published in...
All
Journal of travel and tourism marketing
7
International journal of hospitality management
4
International journal of contemporary hospitality management
2
Journal of business research : JBR
2
Psychology & marketing
2
Die Betriebswirtschaft : DBW
1
Journal of fashion marketing and management
1
Journal of general management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of marketing theory and practice
1
Journal of retailing and consumer services
1
Luxury marketing : a challenge for theory and practice
1
Marketing : ZFP ; journal of research and management
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
The journal of brand management : an international journal
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
more ...
less ...
Source
All
ECONIS (ZBW)
32
Showing
1
-
10
of
32
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
2
Impact of green brand authenticity on warm glow, green satisfaction, and willingness to pay more
Moon, Hyoungeun
;
Yu, Jongsik
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 326-344
Persistent link: https://www.econbiz.de/10014369795
Saved in:
3
Travel and tourism marketing in the age of the conscious tourists : a study on CSR and tourist brand advocacy
Ahmad, Naveed
;
Samad, Sarminah
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
7
,
pp. 551-567
Persistent link: https://www.econbiz.de/10014419174
Saved in:
4
Nature-based solutions, mental health, well-being, price fairness, attitude, loyalty, and evangelism for green brands in the hotel context
Sohaib, Muhammad
;
Wang, Yan
;
Iqbal, Kashif
;
Han, Heesup
- In:
International journal of hospitality management
101
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013271319
Saved in:
5
Country image of gastronomy and branding Hawker Culture : local consumers' perception
Kim, Bona
;
Lee, Derrick C. H.
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Tourism management perspectives : TMP
44
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013494190
Saved in:
6
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
7
Does personality congruence explain luxury brand attachment? : the results of an international research study
Donvito, Raffaele
;
Aiello, Gaetano
;
Grazzini, Laura
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 462-472
Persistent link: https://www.econbiz.de/10012417153
Saved in:
8
Impact of corporate social responsibilities on customer responses and brand choices
Han, Heesup
;
Yu, Jongsik
;
Lee, Kyung-Sik
;
Baek, Hyungshin
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 302-316
Persistent link: https://www.econbiz.de/10012289331
Saved in:
9
Image congruity as a tool for traveler retention : a comparative analysis on South Korean full-service and low-cost airlines
Han, Heesup
;
Koo, Bonhak
;
Hyun, Sunghyup Sean
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 347-360
Persistent link: https://www.econbiz.de/10012289336
Saved in:
10
Brand logo symmetry and product design : the spillover effects on consumer inferences
Bettels, Jannick
;
Wiedmann, Klaus-Peter
- In:
Journal of business research : JBR
97
(
2019
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012002742
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->