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~person:"Grewal, Dhruv"
~person:"Loureiro, Sandra Maria Correia"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz in Zeitschrift"
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Search: "Customer relationship management"
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| 5 applied filters
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Subject
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Customer satisfaction
Konsumentenverhalten
Beziehungsmarketing
52
Relationship marketing
52
Consumer behaviour
35
Brand management
22
Markenführung
22
Brand image
15
Kundenzufriedenheit
15
Markenimage
15
Social Web
14
Social web
14
Einzelhandel
13
Retail trade
13
Brand
10
Internet marketing
10
Markenartikel
10
Online-Marketing
10
Dienstleistungsqualität
9
Service quality
9
Customer engagement
7
Customer integration
6
Kundenintegration
6
Airline
4
Fluggesellschaft
4
Viral marketing
4
Virales Marketing
4
B-to-B-Marketing
3
Brand loyalty
3
Business-to-business marketing
3
Confidence
3
Emotion
3
Lieferantenmanagement
3
Markentreue
3
Meta-Analyse
3
Meta-analysis
3
Online retailing
3
Online-Handel
3
Sales promotion
3
Salespeople
3
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Online availability
All
Undetermined
27
Free
3
Type of publication
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Article
35
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
37
Aufsatz im Buch
3
Book section
3
Collection of articles of several authors
2
Sammelwerk
2
Aufsatzsammlung
1
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Language
All
English
37
Author
All
Grewal, Dhruv
Loureiro, Sandra Maria Correia
Han, Heesup
48
Mattila, Anna S.
33
Hollebeek, Linda D.
32
Gil Saura, Irene
25
Prentice, Catherine
25
Bang, Nguyen
20
Klaus, Philipp
20
Verhoef, Peter C.
20
Hyun, Sunghyup Sean
19
Kumar, V.
19
Rather, Raouf Ahmad
19
Svensson, Göran
19
So, Kevin Kam Fung
18
Evanschitzky, Heiner
17
Khan, Imran
17
Wong, IpKin Anthony
17
Ahn, Jiseon
16
Gustafsson, Anders
16
Kim, Wansoo
16
Quach, Sara
16
Balaji, M. S.
15
Bilgihan, Anil
15
Tanford, Sarah
15
Das, Gopal
14
Japutra, Arnold
14
Sesé, F. Javier
14
Walsh, Gianfranco
14
Aksoy, Lerzan
13
Blut, Markus
13
Casidy, Riza
13
Keiningham, Timothy
13
Kumar, Vikas
13
Lemon, Katherine N.
13
McColl-Kennedy, Janet R.
13
McDonald, Heath
13
Park, Jungkun
13
Rahman, Zillur
13
Roberts-Lombard, Mornay
13
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Published in...
All
Journal of retailing
6
Journal of promotion management : innovations in planning and applied research
4
Journal of retailing and consumer services
4
International journal of hospitality management
2
Journal of business research : JBR
2
Journal of the Academy of Marketing Science
2
Cogent business & management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of hospitality marketing & management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing research
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
MSI reports : working paper series
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
World review of entrepreneurship, management and sustainable development
1
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Source
All
ECONIS (ZBW)
37
Showing
1
-
10
of
37
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relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
2
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
3
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
4
What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
Saved in:
5
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
6
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
7
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
8
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
9
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
10
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
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