//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Iglesias-Pradas, Santiago"
~person:"Karjaluoto, Heikki"
~person:"Töpfer, Armin"
~subject:"Distribution channel"
~subject:"Relationship marketing"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Customer relationship management"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Distribution channel
Relationship marketing
Beziehungsmarketing
50
Consumer behaviour
13
Konsumentenverhalten
13
Customer satisfaction
11
Kundenzufriedenheit
11
Brand management
8
Markenführung
8
Internet marketing
7
Online-Marketing
7
Social Web
7
Social web
7
Einzelhandel
5
Measurement
5
Messung
5
Mobile communications
5
Mobilkommunikation
5
Online retailing
5
Online-Handel
5
Quality management
5
Qualitätsmanagement
5
Retail trade
5
Deutschland
4
Germany
4
Marketing management
4
Marketingmanagement
4
Theorie
4
Theory
4
Vertriebsweg
4
B-to-B-Marketing
3
Business-to-business marketing
3
Customer value
3
Dienstleistungsqualität
3
E-commerce
3
Electronic Commerce
3
Kundenwert
3
Multichannel strategy
3
Multikanalvertrieb
3
Service quality
3
more ...
less ...
Online availability
All
Undetermined
16
Free
1
Type of publication
All
Article
Book / Working Paper
5
Type of publication (narrower categories)
All
Aufsatz im Buch
28
Book section
28
Article in journal
22
Aufsatz in Zeitschrift
22
Case study
2
Fallstudie
2
Conference paper
1
Konferenzbeitrag
1
more ...
less ...
Language
All
English
26
German
24
Author
All
Iglesias-Pradas, Santiago
Karjaluoto, Heikki
Töpfer, Armin
Bruhn, Manfred
69
Homburg, Christian
58
Kumar, V.
57
Han, Heesup
53
Hollebeek, Linda D.
45
Verhoef, Peter C.
39
Herrmann, Andreas
38
Mattila, Anna S.
38
Gil Saura, Irene
37
Huber, Frank
34
Palmatier, Robert W.
33
Smith, Alan D.
32
Prentice, Catherine
31
Svensson, Göran
30
Krafft, Manfred
28
Loureiro, Sandra Maria Correia
28
Thaichon, Park
28
Evanschitzky, Heiner
27
Stauss, Bernd
27
Quach, Sara
26
Walsh, Gianfranco
26
Georgi, Dominik
25
Grewal, Dhruv
25
Agnihotri, Raj
24
Hippner, Hajo
24
Hyun, Sunghyup Sean
24
Klaus, Philipp
24
Stock-Homburg, Ruth
24
Wilde, Klaus D.
24
Bang, Nguyen
23
Ruyter, Ko de
23
Vrontis, Demetris
23
Eggert, Andreas
22
Matzler, Kurt
22
Rather, Raouf Ahmad
22
Gustafsson, Anders
21
Meyer, Anton
21
Neslin, Scott A.
21
more ...
less ...
Published in...
All
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
20
Contemporary issues in digital marketing
2
The international review of retail, distribution and consumer research
2
Benchmarking - Weg zu unternehmerischen Spitzenleistungen : [18. und 19. Oktober 1996] ; [Internationale Fachtagung zum Thema "Benchmarking - Weg zu unternehmerischen Spitzenleistungen"]
1
Business intelligence and analytics in small and medium enterprises
1
Business process management journal
1
Business strategy and the environment
1
European journal of international management : EJIM
1
Handbook of research in mobile business : technical, methodological, and social perspectives
1
Handelsforschung
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International advertising and communication : current insights and empirical findings
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic finance : IJEF
1
International journal of retail and distribution management
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of interactive marketing
1
Journal of international marketing
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Kundenbeziehungen im Dienstleistungsbereich
1
Marketing intelligence & planning
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
The journal of business & industrial marketing
1
Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
1
more ...
less ...
Source
All
ECONIS (ZBW)
50
Showing
1
-
10
of
50
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Becoming TikTok famous : strategies for global brands to engage consumers in an emerging market
Wahid, Risqo
;
Karjaluoto, Heikki
;
Taiminen, Kimmo
; …
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 106-123
Persistent link: https://www.econbiz.de/10014233467
Saved in:
2
Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna
;
Mero, Joel
;
Munnukka, Juha
;
Zimmer, Marcus
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
Saved in:
3
Understanding the role of social media content in brand loyalty : a meta-analysis of user-generated content versus firm-generated content
Tyrväinen, Olli
;
Karjaluoto, Heikki
;
Ukpabi, Dandison
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 400-413
Persistent link: https://www.econbiz.de/10014425176
Saved in:
4
Negative eWOM and perceived credibility : a potent mix in consumer relationships
Izogo, Ernest Emeka
;
Jayawardhena, Chanaka
;
Karjaluoto, …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 149-169
Persistent link: https://www.econbiz.de/10013552690
Saved in:
5
Conceptualising involvement in fashion social media brand communities
Hernández-García, Ángel
;
Iglesias-Pradas, Santiago
- In:
European journal of international management : EJIM
17
(
2022
)
1
,
pp. 149-167
Persistent link: https://www.econbiz.de/10012798054
Saved in:
6
The antecedents and outcomes of online consumer brand experience
Konttinen, Joel
;
Karjaluoto, Heikki
;
Shaikh, Aijaz. A.
- In:
Contemporary issues in digital marketing
,
(pp. 49-60)
.
2022
Persistent link: https://www.econbiz.de/10012698273
Saved in:
7
Future look : communicating with customers using digital channels
Niininen, Outi
;
Singaraju, Stephen Pragasam
; …
- In:
Contemporary issues in digital marketing
,
(pp. 165-175)
.
2022
Persistent link: https://www.econbiz.de/10012698325
Saved in:
8
Examining the impact of eWOM-triggered customer-to-customer interactions on travelers' repurchase and social media engagement
Izogo, Ernest Emeka
;
Mpinganjira, Mercy
;
Karjaluoto, Heikki
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
8
,
pp. 1872-1894
Persistent link: https://www.econbiz.de/10013391022
Saved in:
9
Customer
relationship
management
: the evolving role of customer data
Saarijärvi, Hannu
;
Karjaluoto, Heikki
;
Kuusela, Hannu
- In:
Marketing intelligence & planning
31
(
2013
)
6
,
pp. 584-600
Persistent link: https://www.econbiz.de/10010226626
Saved in:
10
How to measure quality in multi-channel retailing and not die trying
Acquila-Natale, Emiliano
;
Iglesias-Pradas, Santiago
- In:
Journal of business research : JBR
109
(
2020
),
pp. 38-48
Persistent link: https://www.econbiz.de/10012238022
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->