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~person:"Lee, Seonjeong"
~subject:"Brand image"
~subject:"E-commerce"
~subject:"Service quality"
~subject:"Virales Marketing"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
E-commerce
Service quality
Virales Marketing
Consumer behaviour
18
Konsumentenverhalten
18
Beziehungsmarketing
8
Markenimage
8
Relationship marketing
8
Brand management
7
Dienstleistungsqualität
7
Markenführung
7
Customer satisfaction
6
Hotel industry
6
Hotellerie
6
Kundenzufriedenheit
6
Internet marketing
4
Online-Marketing
4
Emotion
3
Social Web
3
Social web
3
Website
3
Behavioral intention
2
Brand
2
Designation of origin
2
Herkunftsbezeichnung
2
Lebensqualität
2
Markenartikel
2
Quality of life
2
Satisfaction
2
Viral marketing
2
Zufriedenheit
2
hotel industry
2
service failure
2
social media
2
Advertising
1
Advertising effects
1
Advertising strategies
1
Anthropomorphism
1
Arbeitszufriedenheit
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Behaviour
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14
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Lee, Seonjeong
Han, Heesup
52
Usman, Osly
49
Loureiro, Sandra Maria Correia
36
Mattila, Anna S.
31
Phau, Ian
31
Diamantopoulos, Adamantios
27
Hollebeek, Linda D.
24
Bang, Nguyen
23
Balaji, M. S.
22
Bauer, Hans H.
22
Japutra, Arnold
22
Prentice, Catherine
22
Sreejesh, S.
22
Dwivedi, Yogesh Kumar
21
Filieri, Raffaele
21
Huber, Frank
21
Jang, Soocheong
21
Park, Jungkun
20
Paul, Justin
20
Sarkar, Abhigyan
20
Bilgihan, Anil
19
Melewar, T. C.
19
Guzman, Francisco
18
Hanks, Lydia
18
Hyun, Sunghyup Sean
18
Line, Nathaniel D.
18
Wong, IpKin Anthony
18
Ekinci, Yuksel
17
Law, Chun Hung Roberts
17
Pelsmacker, Patrick de
17
Wiedmann, Klaus-Peter
17
Ahn, Jiseon
16
Gierl, Heribert
16
Pavlou, Paul A.
16
Rahman, Zillur
16
Romaniuk, Jenni
16
Berger, Jonah
15
Das, Gopal
15
Dens, Nathalie
15
Gursoy, Dogan
15
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International journal of hospitality management
3
Journal of hospitality marketing & management
3
The service industries journal
2
International journal of contemporary hospitality management
1
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
The journal of services marketing
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
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ECONIS (ZBW)
14
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1
Applying expanded servicescape to the hotel industry
Lee, Seonjeong
;
Chuang, Ning-Kuang
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
4
,
pp. 771-796
Persistent link: https://www.econbiz.de/10013171233
Saved in:
2
Anthropomorphism and its implications for advertising hotel brands
Lee, Seonjeong
;
Oh, Haemoon
- In:
Journal of business research : JBR
129
(
2021
),
pp. 455-464
Persistent link: https://www.econbiz.de/10012509677
Saved in:
3
Investigating customers' system justifying responses : application of system justification theory
Legendre, Tiffany S.
;
Lee, Seonjeong
- In:
The service industries journal
41
(
2021
)
11/12
,
pp. 832-851
Persistent link: https://www.econbiz.de/10012623977
Saved in:
4
Perceived corporate social responsibility and customers' behaviors in the ridesharing service industry
Jeon, Myunghee Mindy
;
Lee, Seonjeong
;
Jeong, Miyoung
- In:
International journal of hospitality management
84
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012146213
Saved in:
5
Quality of virtual reality and its impacts on behavioral intention
Lee, Minwoo
;
Lee, Seonjeong
;
Jeong, Miyoung
;
Oh, Haemoon
- In:
International journal of hospitality management
90
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012300105
Saved in:
6
The consumer value-based brand citizenship behavior model : evidence from local and global coffee businesses
Kim, Soon-Ho
;
Kim, Min-Seong
;
Lee, Seonjeong
- In:
Journal of hospitality marketing & management
28
(
2019
)
4
,
pp. 472-490
Persistent link: https://www.econbiz.de/10012176672
Saved in:
7
The relationship between Internet addiction and negative eWOM
Israeli, Aviad A.
;
Lee, Seonjeong
;
Karpinski, Aryn C.
- In:
The service industries journal
39
(
2019
)
13/14
,
pp. 943-965
Persistent link: https://www.econbiz.de/10012205909
Saved in:
8
Enhancing customers' positive responses : applying sensory marketing to the hotel website
Lee, Seonjeong
;
Jeong, Miyoung
;
Oh, Haemoon
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10011879719
Saved in:
9
Investigating the dynamics and the content of customers' social media reporting after a restaurant service failure
Israeli, Aviad A.
;
Lee, Seonjeong
;
Karpinski, Aryn C.
- In:
Journal of hospitality marketing & management
26
(
2017
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011754048
Saved in:
10
Country-of-operation and brand images : evidence from the Chinese hotel industry
Lee, Seonjeong
;
Oh, Haemoon
;
Hsu, Cathy H. C.
- In:
International journal of contemporary hospitality management
29
(
2017
)
7
,
pp. 1814-1833
Persistent link: https://www.econbiz.de/10011777000
Saved in:
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