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~person:"Lemon, Katherine N."
~person:"Loureiro, Sandra Maria Correia"
~subject:"Beziehungsmarketing"
~subject:"E-commerce"
~type:"article"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
E-commerce
Consumer behaviour
81
Konsumentenverhalten
81
Relationship marketing
35
Brand management
32
Markenführung
32
Brand image
26
Markenimage
26
Customer satisfaction
16
Kundenzufriedenheit
16
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14
Social web
14
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Marketingmanagement
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Brand coolness
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Holiday behaviour
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Lemon, Katherine N.
Loureiro, Sandra Maria Correia
Han, Heesup
40
Hollebeek, Linda D.
34
Mattila, Anna S.
29
Verhoef, Peter C.
21
Ahn, Jiseon
19
Klaus, Philipp
19
Kumar, V.
19
Prentice, Catherine
19
Rather, Raouf Ahmad
19
Bang, Nguyen
18
Khan, Imran
17
Grewal, Dhruv
16
Schramm-Klein, Hanna
16
So, Kevin Kam Fung
16
Balaji, M. S.
15
Das, Gopal
15
Gil Saura, Irene
15
Quach, Sara
15
Walsh, Gianfranco
15
Wong, IpKin Anthony
15
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Malthouse, Edward C.
14
Rahman, Zillur
14
Sesé, F. Javier
14
Sreejesh, S.
14
Dwivedi, Yogesh Kumar
13
Evanschitzky, Heiner
13
Herrmann, Andreas
13
Huber, Frank
13
Khare, Arpita
13
Kumar, Vikas
13
McDonald, Heath
13
Tanford, Sarah
13
Bilgihan, Anil
12
Gustafsson, Anders
12
Leckie, Civilai
12
Neslin, Scott A.
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Journal of retailing and consumer services
5
Journal of promotion management : innovations in planning and applied research
3
Journal of service research
3
International journal of hospitality management
2
Journal of service research : JSR
2
MSI reports : working paper series
2
Cogent business & management
1
E-business : state of the art of ICT based challenges and solutions
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of business research : JBR
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of marketing research : JMR
1
Journal of marketing theory and practice
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of retailing
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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The journal of brand management : an international journal
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The journal of product & brand management
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World review of entrepreneurship, management and sustainable development
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ECONIS (ZBW)
35
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1
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
2
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
3
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
4
What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
Saved in:
5
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
6
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
7
Service research priorities : managing and delivering service in turbulent times
Ostrom, Amy L.
;
Field, Joy M.
;
Fotheringham, Darima
; …
- In:
Journal of service research
24
(
2021
)
3
,
pp. 329-353
Persistent link: https://www.econbiz.de/10012592938
Saved in:
8
Customers' online interaction experiences with fashion brands : e-information and e-buying
Loureiro, Sandra Maria Correia
;
Amorim, Marlene
- In:
E-business : state of the art of ICT based challenges …
,
(pp. 81-97)
.
2017
Persistent link: https://www.econbiz.de/10011858948
Saved in:
9
Moving the customer experience field forward : introducing the touchpoints, context, qualities (TCQ) nomenclature
De Keyser, Arne
;
Verleye, Katrien
;
Lemon, Katherine N.
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 433-455
Persistent link: https://www.econbiz.de/10012391607
Saved in:
10
How brand authenticity and consumer brand engagement can be expressed in reviews : a text mining approach
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of promotion management : innovations in …
26
(
2020
)
4
,
pp. 457-480
Persistent link: https://www.econbiz.de/10012179137
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