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~person:"Loureiro, Sandra Maria Correia"
~subject:"Customer satisfaction"
~subject:"Fluggesellschaft"
~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz in Zeitschrift"
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Search: "Customer relationship management"
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Subject
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Customer satisfaction
Fluggesellschaft
Konsumentenverhalten
Beziehungsmarketing
28
Relationship marketing
28
Brand management
22
Consumer behaviour
22
Markenführung
22
Brand image
15
Markenimage
15
Kundenzufriedenheit
11
Social Web
11
Social web
11
Brand
10
Markenartikel
10
Customer engagement
7
Dienstleistungsqualität
6
Internet marketing
6
Online-Marketing
6
Service quality
6
Customer integration
5
Kundenintegration
5
Viral marketing
4
Virales Marketing
4
Airline
3
Brand loyalty
3
Confidence
3
Emotion
3
Markentreue
3
Vertrauen
3
social media
3
Australia
2
Australien
2
Brand authenticity
2
Customer loyalty
2
E-commerce
2
Electronic Commerce
2
Instagram
2
Relationship quality
2
Sales promotion
2
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Online availability
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Undetermined
18
Free
2
Type of publication
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Article
23
Book / Working Paper
1
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
24
Aufsatz im Buch
1
Book section
1
Collection of articles of several authors
1
Sammelwerk
1
Language
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English
24
Author
All
Loureiro, Sandra Maria Correia
Han, Heesup
48
Mattila, Anna S.
33
Hollebeek, Linda D.
32
Gil Saura, Irene
25
Prentice, Catherine
25
Bang, Nguyen
20
Klaus, Philipp
20
Verhoef, Peter C.
20
Hyun, Sunghyup Sean
19
Kumar, V.
19
Rather, Raouf Ahmad
19
Svensson, Göran
19
So, Kevin Kam Fung
18
Evanschitzky, Heiner
17
Khan, Imran
17
Wong, IpKin Anthony
17
Ahn, Jiseon
16
Gustafsson, Anders
16
Kim, Wansoo
16
Quach, Sara
16
Balaji, M. S.
15
Bilgihan, Anil
15
Tanford, Sarah
15
Das, Gopal
14
Grewal, Dhruv
14
Japutra, Arnold
14
Lemon, Katherine N.
14
Sesé, F. Javier
14
Walsh, Gianfranco
14
Aksoy, Lerzan
13
Blut, Markus
13
Casidy, Riza
13
Keiningham, Timothy
13
Kumar, Vikas
13
McColl-Kennedy, Janet R.
13
McDonald, Heath
13
Park, Jungkun
13
Rahman, Zillur
13
Roberts-Lombard, Mornay
13
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Published in...
All
Journal of promotion management : innovations in planning and applied research
4
Journal of retailing and consumer services
4
International journal of hospitality management
2
Cogent business & management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of hospitality marketing & management
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
World review of entrepreneurship, management and sustainable development
1
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ECONIS (ZBW)
24
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24
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1
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
2
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
3
What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
Saved in:
4
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
5
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
6
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
7
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
8
How brand authenticity and consumer brand engagement can be expressed in reviews : a text mining approach
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of promotion management : innovations in …
26
(
2020
)
4
,
pp. 457-480
Persistent link: https://www.econbiz.de/10012179137
Saved in:
9
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
10
Promoting brand relationships : guest editorial
Loureiro, Sandra Maria Correia
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 301-303
Persistent link: https://www.econbiz.de/10012179024
Saved in:
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