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Cohen, Steven H.
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Conjoint measurement : methods and applications
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Conjoint measurement : methods and applications ; with 91 tables
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1
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 295-319)
.
2007
Persistent link: https://www.econbiz.de/10003544666
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2
Have it Your Way - Menu-based conjoint analysis helps marketers understand mass customization.
Cohen, Steven H.
;
Liechty, John C.
- In:
Marketing research : a magazine of management and …
19
(
2007
)
3
,
pp. 28-34
Persistent link: https://www.econbiz.de/10007863581
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3
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications ; with …
,
(pp. 441-472)
.
2003
Persistent link: https://www.econbiz.de/10001998104
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4
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 415-446)
.
2001
Persistent link: https://www.econbiz.de/10001690282
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5
Choice Menus for Mass Customization: An Experimental Approach for Analyzing Customer Demand with an Application to a Web-Based lnformation Service
Liechty, John
;
Raniaswaniy, Venkatram
;
Cohen, Steven H.
- In:
Journal of marketing research : JMR
38
(
2001
)
2
,
pp. 183-196
Persistent link: https://www.econbiz.de/10006658301
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6
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 361-392)
.
1999
Persistent link: https://www.econbiz.de/10001444734
Saved in:
7
Reply - "A Note on Ramaswamy, Chatterjee, and Cohen's Latent Joint Segmentation Models"
Ramaswamy, Venkatram
;
Chatterjee, Rabikar
;
Cohen, Steven H.
- In:
Journal of marketing research : JMR
36
(
1999
)
1
,
pp. 115-119
Persistent link: https://www.econbiz.de/10006667559
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8
LATENT SEGMENTATION MODELS
Cohen, Steven H.
;
Ramaswamy, Venkatram
- In:
Marketing research : a magazine of management and …
10
(
1998
)
2
,
pp. 15-22
Persistent link: https://www.econbiz.de/10007125685
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9
PERFECT UNION: CBCA marries the best of conjoint and discrete choice models
Cohen, Steven H.
- In:
Marketing research : a magazine of management and …
9
(
1997
)
1
,
pp. 12-17
Persistent link: https://www.econbiz.de/10007131247
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10
Joint Segmentation on Distinct Interdependent Bases With Categorical Data
Ramaswamy, Venkatram
;
Chatterjee, Rabikar
;
Cohen, Steven H.
- In:
Journal of marketing research : JMR
33
(
1996
)
3
,
pp. 337-350
Persistent link: https://www.econbiz.de/10006679189
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