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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Huang, Yanliu"
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Consumer behaviour
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Aufsatz in Zeitschrift
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Huang, Yanliu
13
Hui, Sam K.
2
Hutchinson, J. W.
2
Nusrat, Farhana
2
Suher, Jacob
2
Botti, Simona
1
Broniarczyk, Susan
1
Chen, Haipeng
1
Gao, Leilei
1
Hill, Ronald Paul
1
Häubl, Gerald
1
Inman, J. Jeffrey
1
Inman, Jeffrey
1
Kahn, Barbara E.
1
Kim, Min Jung
1
Morwitz, Vicki G.
1
Rafieian, Hoori
1
Simonson, Itamar
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Song, Lei
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Suri, Rajneesh
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Wang, Chen
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Yang, Zhen
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Yin, Wenyan
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Journal of marketing
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European journal of marketing
1
Health marketing quarterly
1
International journal of consumer studies
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Journal of business research : JBR
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of marketing research : JMR
1
MSI reports : working paper series
1
Marketing letters : a journal of research in marketing
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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ECONIS (ZBW)
13
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1
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13
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1
The effect of voluntary versus compulsory preventive behavior on consumer adaptation during COVID-19
Yin, Wenyan
;
Nusrat, Farhana
;
Huang, Yanliu
- In:
Health marketing quarterly
40
(
2023
)
3
,
pp. 227-247
Persistent link: https://www.econbiz.de/10014333888
Saved in:
2
The effect of pursuing self-regulatory goals on variety seeking
Rafieian, Hoori
;
Huang, Yanliu
;
Kahn, Barbara E.
- In:
Journal of consumer research : JCR ; an …
50
(
2024
)
6
,
pp. 1157-1171
Persistent link: https://www.econbiz.de/10014526266
Saved in:
3
Feeling rewarded and entitled to be served : understanding the influence of self- versus regular checkout on customer loyalty
Nusrat, Farhana
;
Huang, Yanliu
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014534518
Saved in:
4
Inferring quality from price : the effect of stereotype threat on price-quality judgments
Song, Lei
;
Suri, Rajneesh
;
Huang, Yanliu
- In:
European journal of marketing
57
(
2023
)
5
,
pp. 1442-1466
Persistent link: https://www.econbiz.de/10014252302
Saved in:
5
How using a paper versus mobile calendar influences everyday planning and plan fulfillment
Huang, Yanliu
;
Yang, Zhen
;
Morwitz, Vicki G.
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
1
,
pp. 115-122
Persistent link: https://www.econbiz.de/10014289746
Saved in:
6
A penny saved is a penny earned : how money-view and self-view jointly influence consumer financial behaviour
Kim, Min Jung
;
Huang, Yanliu
;
Chen, Haipeng
- In:
International journal of consumer studies
46
(
2022
)
2
,
pp. 449-458
Persistent link: https://www.econbiz.de/10013162266
Saved in:
7
"I want to know the answer! : give me fish ’n’ chips!" : the impact of curiosity on indulgent choice
Wang, Chen
;
Huang, Yanliu
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
5
,
pp. 1052-1067
Persistent link: https://www.econbiz.de/10011844008
Saved in:
8
The influence of initial possession level on consumers' adoption of a collection goal : a tipping point effect
Gao, Leilei
;
Huang, Yanliu
;
Simonson, Itamar
- In:
Journal of marketing
78
(
2014
)
6
,
pp. 143-156
Persistent link: https://www.econbiz.de/10010463447
Saved in:
9
The effect of in-store travel distance on unplanned spending : applications to mobile promotion strategies
Hui, Sam K.
;
Inman, Jeffrey
;
Huang, Yanliu
;
Suher, Jacob
- In:
Journal of marketing
77
(
2013
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10009717179
Saved in:
10
Deconstructing the "First moment of truth" : understanding unplanned consideration and purchase conversion using in-store video tracking
Hui, Sam K.
;
Huang, Yanliu
;
Suher, Jacob
;
Inman, J. Jeffrey
- In:
Journal of marketing research : JMR
50
(
2013
)
4
,
pp. 445-462
Persistent link: https://www.econbiz.de/10009786184
Saved in:
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