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Will they return? : Getting private label consumers to come back : price, promotion, and new product effects
Abril Barrie, Carmen; Sanchez, Joaquin - In: Journal of retailing and consumer services 31 (2016), pp. 109-116
Persistent link: https://www.econbiz.de/10011528544
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Online airline ticket purchasing : influence of online sales promotion type and Internet experience
Crespo-Almendros, E.; Barrio-García, S. Del - In: Journal of air transport management 53 (2016), pp. 23-34
Persistent link: https://www.econbiz.de/10011546089
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Hidden price promotions : could retailer price promotions backfire?
Li, Wenjing; Hardesty, David M.; Craig, Adam W.; Song, Lei - In: Journal of retailing and consumer services 64 (2022), pp. 1-16
Persistent link: https://www.econbiz.de/10013209547
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The effect of specific discount pattern in terms of price promotions on perceived price attractiveness and purchase intention : an experimental research
Büyükdağ, Naci; Soysal, Ayşe Nur; Ki̇tapci, Olgun - In: Journal of retailing and consumer services 55 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012269008
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The impact of different price promotions on customer retention
Kim, Jungkeun - In: Journal of retailing and consumer services 46 (2019), pp. 95-102
Persistent link: https://www.econbiz.de/10011980803
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Good discounts earn good reviews in return? : effects of price promotion on online restaurant reviews
Zhu, Dong Hong; Zhang, Zhi Jie; Chang, Ya Ping; Liang, … - In: International journal of hospitality management 77 (2019), pp. 178-186
Persistent link: https://www.econbiz.de/10011988504
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A game theoretic approach to coordinate price promotion and advertising policies with reference price effects in a two-echelon supply chain
Malekian, Yaser; Rasti-Barzoki, Morteza - In: Journal of retailing and consumer services 51 (2019), pp. 114-128
Persistent link: https://www.econbiz.de/10012115055
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Do price promotions drive consumer spending on luxury hotel services? : the moderating roles of room price and user-generated content
Jang, Seongsoo; Moutinho, Luiz - In: International journal of hospitality management 78 (2019), pp. 27-35
Persistent link: https://www.econbiz.de/10012012691
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Investigating discounting of discounts in an online context : the mediating effect of discount credibility and moderating effect of online daily deal promotions
Carlson, Jeffrey R.; Kukar-Kinney, Monika - In: Journal of retailing and consumer services 41 (2018), pp. 153-160
Persistent link: https://www.econbiz.de/10011808572
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How rational thinking style affects sales promotion effectiveness
Yang, Bi; Mattila, Anna S. - In: International journal of hospitality management 84 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012146209