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1
How patrons value casino promotional offers : a conjoint study
Legg, Mark
;
Hancer, Murat
- In:
Tourism economics : the business and finance of tourism …
26
(
2020
)
4
,
pp. 640-657
Persistent link: https://www.econbiz.de/10012216472
Saved in:
2
Marketing to the next generation of casino patrons
Legg, Mark
;
Webb, Timothy
;
Ampountolas, Apostolos
- In:
Journal of marketing analytics : JMA
10
(
2022
)
1
,
pp. 89-101
Persistent link: https://www.econbiz.de/10013163711
Saved in:
3
Innovative sports-embedded
gambling
promotion : a study of spectators' enjoyment and
gambling
intention during XFL games
Xu, Zimu
;
Gonzalez-Serrano, Maria H.
;
Porreca, Rocco
; …
- In:
Journal of business research : JBR
131
(
2021
),
pp. 206-216
Persistent link: https://www.econbiz.de/10012545054
Saved in:
4
Affective response to
gambling
promotions during televised sport : a qualitative analysis
Lamont, Matthew
;
Hing, Nerilee
;
Vitartas, Peter
- In:
Sport management review
19
(
2016
)
3
,
pp. 319-331
Persistent link: https://www.econbiz.de/10011598945
Saved in:
5
Prize promotions as costless commitments
Tamura, Masaoki
- In:
Managerial and decision economics : MDE ; the …
38
(
2017
)
4
,
pp. 556-564
Persistent link: https://www.econbiz.de/10011738899
Saved in:
6
Net Promoter Score and future consumer behavior in the casino gaming industry
Kim, Sanghee
;
Gruca, Thomas S.
- In:
International journal of market research
66
(
2024
)
2/3
,
pp. 345-358
Persistent link: https://www.econbiz.de/10014584490
Saved in:
7
Online airline ticket purchasing : influence of online sales promotion type and
Internet
experience
Crespo-Almendros, E.
;
Barrio-García, S. Del
- In:
Journal of air transport management
53
(
2016
),
pp. 23-34
Persistent link: https://www.econbiz.de/10011546089
Saved in:
8
Could deal promotion improve merchants' online reputations? : the moderating role of prior reviews
Li, Xitong
- In:
Journal of management information systems : JMIS
33
(
2016
)
1
,
pp. 171-201
Persistent link: https://www.econbiz.de/10011560736
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9
NPS and Online WOM : investigating the relationship between customers' promoter scores and eWOM behavior
Raassens, Néomie
;
Haans, Hans
- In:
Journal of service research : JSR
20
(
2017
)
3
,
pp. 322-334
Persistent link: https://www.econbiz.de/10011736774
Saved in:
10
The impact of online sales on consumers and firms : evidence from consumer electronics
Duch-Brown, Néstor
;
Grzybowski, Lukasz
;
Romahn, André
; …
- In:
International journal of industrial organization
52
(
2017
),
pp. 30-62
Persistent link: https://www.econbiz.de/10011820246
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