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~institution:"American Marketing Association"
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Marketing management
58
Marketingmanagement
58
Marketing
35
Marketingtheorie
27
Consumer behaviour
26
Konsumentenverhalten
26
Marketing theory
26
USA
16
United States
16
Marktforschung
14
Theorie
14
Theory
14
Internationales Marketing
13
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13
Beziehungsmarketing
10
International marketing
10
Relationship marketing
10
Verkauf
10
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9
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8
Online-Marketing
8
Corporate Social Responsibility
5
Corporate social responsibility
5
Welt
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World
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03.12.1989
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15.09.1991
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17.02.1985
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26
Sammelwerk
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23
Graue Literatur
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English
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Brown, Tom
2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Kamakura, Wagner A.
1
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1
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Institution
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American Marketing Association
Springer Fachmedien Wiesbaden
65
Books on Demand GmbH <Norderstedt>
20
Fördergesellschaft Marketing an der Universität Augsburg
19
European Society for Opinion and Marketing Research
18
IGI Global
17
OECD
15
GATE Germany, Konsortium Internationales Hochschulmarketing
12
UNCTAD / Secretariat
11
Verlag Dr. Kovač
11
Verlag Franz Vahlen
11
Edward Elgar Publishing
10
Harvard Graduate School of Business Administration
10
National Bureau of Economic Research
10
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
10
Chartered Institute of Marketing
9
Haufe-Lexware GmbH & Co. KG
9
Information Resources Management Association
9
De Gruyter Oldenbourg
8
Fachhochschule Reutlingen / European School of Business
8
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
8
UVK Verlagsgesellschaft mbH
8
AMACOM
7
Duncker & Humblot
7
International Trade Centre
7
NetLibrary, Inc
7
American Management Association
6
DePaul University / College of Commerce
6
Erasmus Research Institute of Management
6
Springer International Publishing
6
UNCTAD
6
Uni-Taschenbücher GmbH
6
Center of Market Oriented Product and Production Management
5
Institute of Marketing and Management <Delhi>
5
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
5
Wiley-VCH
5
Berliner Wissenschafts-Verlag
4
Campus Verlag
4
Erich-Schmidt-Verlag <Berlin>
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
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Series / American Marketing Association
9
Marketing theory and applications
8
Proceedings series / American Marketing Association
7
AMA educators' proceedings
6
... AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA educators proceedings
1
AMA proceedings series
1
Combined proceedings (Spring Conference + Fall Conference)
1
EBSCOhost eBook Collection
1
Fall Conference / Abstracts of papers
1
Fall conference / Proceedings
1
Marketing knowledge series
1
Proceedings of the ... AMA annual marketing conference
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ECONIS (ZBW)
62
USB Cologne (EcoSocSci)
2
OLC EcoSci
1
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1
"Marketing theory and applications" : ... AMA Winter Educators' Conference
1990
Persistent link: https://www.econbiz.de/10000412095
Saved in:
2
"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000680695
Saved in:
3
"Marketing theory and applications" ; 1998=Vol. 9
Grewal, Dhruv
(
contributor
);
Pechmann, Connie
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000680701
Saved in:
4
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
5
Consumers and firms in a global world : AMA Winter Academic Conference 2020 : AMA educators proceedings volume 31 : San Diego, California, USA, 14-16 February 2020
Lukas, Bryan A.
(
ed.
);
Ferrell, Odies C.
(
ed.
)
-
AMA Winter Academic Conference <2020, San Diego, Calif.>
;
…
-
2020
Persistent link: https://www.econbiz.de/10012486210
Saved in:
6
Reimagining marketing : AMA Summer Academic Conference 2021 : AMA educators proceedings volume 32 : Online, 4-6 August 2021
AMA Summer Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880695
Saved in:
7
Journal of international marketing
American Marketing Association
-
1993-: Chicago, Ill. : Assoc.
;
-1997: East Lansing, …
-
1.1993 -
Persistent link: https://www.econbiz.de/10000485236
Saved in:
8
Marketing strategies for the new Europe : a North American perspective on 1992
Ryans, John K.
;
Rau, Pradeep A.
-
1990
Persistent link: https://www.econbiz.de/10000857238
Saved in:
9
The export marketing imperative
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
; …
-
2004
Persistent link: https://www.econbiz.de/10002764227
Saved in:
10
Multinational product management
Keegan, Warren J.
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10004663988
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