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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Consumer behaviour
391
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391
Brand image
106
Markenimage
106
Brand management
104
Markenführung
104
Beziehungsmarketing
72
Relationship marketing
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Liu, Matthew Tingchi
6
Thaichon, Park
6
Bruwer, Johan
5
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Chu, Rongwei
4
Ko, Eunju
4
Pornpitakpan, Chanthika
4
Ahn, Jiseon
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Anisimova, Tatiana
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Cheah, Isaac
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Chen, Jiawen
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Cho, Heetae
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Fam, Kim Shyan
3
Jebarajakirthy, Charles
3
Kaynak, Erdener
3
Koubaa, Yamen
3
Liao, Junyun
3
Olsen, Svein O.
3
Septianto, Felix
3
Tjiptono, Fandy
3
Abdul, Waheed Kareem
2
Amenuvor, Fortune Edem
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Arli, Denni
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Bai, Xuesong
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Bandyopadhyay, Argho
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Boateng, Henry
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Casidy, Riza
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Chao, Chih-Wei
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Chatterjee, Ravi
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Chen, Tser-yieth
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Chow, Clement S. F.
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Cui, Charles Chi
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Di Benedetto, C. Anthony
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Dong, Xuebing
2
Dwivedi, Abhishek
2
Farzana Quoquab
2
Gao, Lingling
2
Gao, Zhihong
2
Gorostidi-Martinez, Haritz
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
2,246
Journal of retailing and consumer services
1,979
International journal of consumer studies
770
International journal of hospitality management
761
Psychology & marketing
717
The journal of brand management : an international journal
702
SpringerLink / Bücher
627
Journal of consumer research : JCR ; an interdisciplinary bimonthly
608
NBER working paper series
546
The journal of product & brand management
505
Working paper / National Bureau of Economic Research, Inc.
459
Journal of marketing research : JMR
429
European journal of marketing : EJM
417
NBER Working Paper
402
Tourism management : research, policies, practice
387
Journal of travel and tourism marketing
385
Journal of marketing management : MM
377
Management science : journal of the Institute for Operations Research and the Management Sciences
366
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
360
Journal of marketing
352
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
343
Journal of retailing
338
Journal of marketing communications
333
Journal of international consumer marketing
331
Journal of fashion marketing and management
320
Marketing letters : a journal of research in marketing
318
Cogent business & management
313
International journal of retail & distribution management
310
Journal of the Academy of Marketing Science
305
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
305
Journal of consumer behaviour : an international research review
302
The journal of consumer marketing
300
The international review of retail, distribution and consumer research
299
Marketing intelligence & planning
294
International journal of contemporary hospitality management
288
The journal of services marketing
278
Journal of business ethics : JOBE
274
Technological forecasting & social change : an international journal
273
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
270
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ECONIS (ZBW)
421
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421
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1
The evolution of fan kingdom : the rising, expansion, and challenges of human brands
Huang, Stephen Chi-Tsun
;
Juang, Tsui-Ju
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
4
,
pp. 683-708
Persistent link: https://www.econbiz.de/10011622750
Saved in:
2
The impact of country-of-origin image on
brand
loyalty : evidence from Iran
Esmaeilpour, Fariba
;
Abdolvand, Mohammad Ali
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
4
,
pp. 709-723
Persistent link: https://www.econbiz.de/10011622765
Saved in:
3
The impact of cultural authenticity on
brand
uniqueness and willingness to try : the case of Chinese brands and US consumers
Southworth, Sarah
;
Ha-Brookshire, Jung E.
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
4
,
pp. 724-742
Persistent link: https://www.econbiz.de/10011622799
Saved in:
4
The influence of perceived social media marketing activities on
brand
loyalty : the mediation effect of
brand
and value consciousness
Ismail, Ahmed Rageh
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 129-144
Persistent link: https://www.econbiz.de/10011613320
Saved in:
5
Examining
brand
origin recognition accuracy in Indonesia
Tjiptono, Fandy
;
Andrianombonana, Haja Tiana Rakotondrainibe
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
5
,
pp. 878-897
Persistent link: https://www.econbiz.de/10011616850
Saved in:
6
Devoted to you my love :
brand
devotion amongst young consumers in emerging Indian market
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
2
,
pp. 180-197
Persistent link: https://www.econbiz.de/10011562881
Saved in:
7
Corporate rebranding and
brand
preference :
brand
name attitude and product expertise as moderators
Le, Angelina Nhat Hanh
;
Cheng, Julian Ming Sung
; …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
6
,
pp. 602-620
Persistent link: https://www.econbiz.de/10010495832
Saved in:
8
A
brand
foci model to explain achievement needs : a contradictory explanation
Sierra, Jeremy J.
;
Taute, Harry A.
;
Lee, Byung-Kwan
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
4
,
pp. 743-758
Persistent link: https://www.econbiz.de/10011791962
Saved in:
9
Symbolic consumption and Generation Y consumers : evidence from Thailand
Tangsupwattana, Wanrudee
;
Liu, Xiaobing
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
5
,
pp. 917-932
Persistent link: https://www.econbiz.de/10011796564
Saved in:
10
How to develop
brand
attachment in various product categories?
Nashtaee, Mitra Shabani
;
Hanzaei, Kambiz Heidarzadeh
; …
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
5
,
pp. 1198-1220
Persistent link: https://www.econbiz.de/10011796590
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