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Marketing management
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Pitt, Leyland F.
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Business horizons
Journal of business research : JBR
406
Industrial marketing management : the international journal for industrial and high-tech firms
353
SpringerLink / Bücher
261
Journal of strategic marketing
189
The journal of business & industrial marketing
149
Europäische Hochschulschriften / 5
142
European journal of marketing : EJM
140
Journal of the Academy of Marketing Science
138
Journal of marketing
126
Journal of marketing management : MM
125
European journal of operational research : EJOR
116
The journal of personal selling & sales management : JPSSM
115
Journal of marketing communications
105
Springer eBook Collection
100
Journal of retailing and consumer services
99
Management science : journal of the Institute for Operations Research and the Management Sciences
96
Marketing intelligence & planning
86
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
83
Gabler Edition Wissenschaft
82
Technological forecasting & social change : an international journal
60
The journal of brand management : an international journal
60
Lehrbuch
59
Springer eBook Collection / Business and Economics
56
Journal of personal selling & sales management
55
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
54
Asia Pacific journal of marketing and logistics
53
Journal of marketing research : JMR
50
The marketing review
50
Journal of advertising research
49
Journal of business economics : JBE
49
Journal of business ethics : JOBE
49
NBER working paper series
48
International marketing review
47
Marketing : ZFP ; journal of research and management
47
Harvard business review : HBR
46
Working paper / National Bureau of Economic Research, Inc.
46
Journal of global marketing
45
Marketing letters : a journal of research in marketing
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Psychology & marketing
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ECONIS (ZBW)
75
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1
Seeking funding in order to sell :
crowdfunding
as a marketing tool
Brown, Terrence E.
;
Boon, Edward
;
Pitt, Leyland F.
- In:
Business horizons
60
(
2017
)
2
,
pp. 189-195
Persistent link: https://www.econbiz.de/10011653644
Saved in:
2
The boom in warehouse clubs
Kaikati, Jack G.
- In:
Business horizons
30
(
1987
)
2
,
pp. 68-73
Persistent link: https://www.econbiz.de/10001029093
Saved in:
3
Sales leadership icons and models : how comic book superheroes would make great sales leaders
Rapp, Adam
;
Ogilvie, Jessica
;
Bachrach, Daniel G.
- In:
Business horizons
58
(
2015
)
3
,
pp. 261-274
Persistent link: https://www.econbiz.de/10011286509
Saved in:
4
Collaborative intelligence : how human and artificial intelligence create value along the B2B sales funnel
Paschen, Jeannette
;
Wilson, Matthew
;
Ferreira, João J. M.
- In:
Business horizons
63
(
2020
)
3
,
pp. 403-414
Persistent link: https://www.econbiz.de/10012238296
Saved in:
5
It's all about sales
Dalton, Catherine M.
- In:
Business horizons
52
(
2009
)
3
,
pp. 205-207
Persistent link: https://www.econbiz.de/10003856301
Saved in:
6
All pain, no gain? : why adopting sales force automation tools is insufficient for performance improvement
Jelinek, Ronald
- In:
Business horizons
56
(
2013
)
5
,
pp. 635-642
Persistent link: https://www.econbiz.de/10010125815
Saved in:
7
Selling
to millennials with online reviews
Mangold, W. Glynn
;
Smith, Katherine Taken
- In:
Business horizons
55
(
2012
)
2
,
pp. 141-153
Persistent link: https://www.econbiz.de/10009522397
Saved in:
8
Social media and related technology : drivers of change in managing the contemporary sales force
Moncrief, William C.
;
Marshall, Greg W.
;
Rudd, John M.
- In:
Business horizons
58
(
2015
)
1
,
pp. 45-55
Persistent link: https://www.econbiz.de/10010476151
Saved in:
9
Business-to-business
selling
in the post-COVID-19 era : developing an adaptive sales force
Rangarajan, Deva
;
Sharma, Arun
;
Lyngdoh, Teidorlang
; …
- In:
Business horizons
64
(
2021
)
5
,
pp. 647-658
Persistent link: https://www.econbiz.de/10012990356
Saved in:
10
Women count : perceptions of forecasting in sales
Wilson, J. Holton
;
Dingus, Rebecca
;
Hoyle, Jeffrey
- In:
Business horizons
63
(
2020
)
5
,
pp. 637-646
Persistent link: https://www.econbiz.de/10012301447
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