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European journal of marketing : EJM
SpringerLink / Bücher
1,778
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511
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455
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358
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203
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178
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156
Journal of international entrepreneurship
156
Review of international political economy : RIPE
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136
The world economy : the leading journal on international economic relations
133
Journal of marketing management : MM
131
Management international review : mir ; journal of international business
120
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Journal of the Academy of Marketing Science
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essentials
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International marketing review
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106
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ECONIS (ZBW)
138
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1
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1
The impact of marketing strategy creation style on the formation of a climate of trust in a retail franchise setting
White, Darin W.
- In:
European journal of marketing : EJM
44
(
2010
)
1/2
,
pp. 162-179
Persistent link: https://www.econbiz.de/10003949205
Saved in:
2
Implementing competitive strategies : the role of responsive and proactive market orientations
Voola, Ranjit
;
O'Cass, Aron
- In:
European journal of marketing : EJM
44
(
2010
)
1/2
,
pp. 245-266
Persistent link: https://www.econbiz.de/10003949217
Saved in:
3
Branding and the marketing of technological and industrial products
Melewar, T. C.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003990909
Saved in:
4
Internal-market orientation : a misconceived aspect of marketing theory
Gounaris, Spiros
;
Vassilikopoulou, Aikaterini
; …
- In:
European journal of marketing : EJM
44
(
2010
)
11/12
,
pp. 1667-1699
Persistent link: https://www.econbiz.de/10008773207
Saved in:
5
An investigation into the relationship between political activity levels and political market orientation
Ormrod, Robert P.
;
Henneberg, Stephan
- In:
European journal of marketing : EJM
44
(
2010
)
3/4
,
pp. 382-400
Persistent link: https://www.econbiz.de/10008650073
Saved in:
6
Editorial: “Mind the gap”: the rise of political marketing and a perspective on its future agenda
Harris, Phil
;
Lock, Andrew
- In:
European journal of marketing : EJM
44
(
2010
)
3/4
,
pp. 297-307
Persistent link: https://www.econbiz.de/10008650078
Saved in:
7
Defensive strategy framework in global markets : a mental models approach
Karakaya, Fahri
;
Yannopoulos, Peter
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1077-1100
Persistent link: https://www.econbiz.de/10008650638
Saved in:
8
SME brand building and management: an exploratory study
Spence, Martine
;
Essoussi, Leila Hamzaoui
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1037-1054
Persistent link: https://www.econbiz.de/10008650640
Saved in:
9
The impact of market orientation dimensions on client cooperation in the development of new service innovations
Jiménez-Zarco, Ana Isabel
;
Martínez-Ruiz, María Pilar
; …
- In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 43-67
Persistent link: https://www.econbiz.de/10009007636
Saved in:
10
Comparing perceptions of marketing communication channels
Danaher, Peter J.
;
Rossiter, John R.
- In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 6-42
Persistent link: https://www.econbiz.de/10009007637
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