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Retail brand equity : conceptualization and measurement
Jara, Magali; Cliquet, Gérard - In: Journal of retailing and consumer services 19 (2012) 1, pp. 140-149
Persistent link: https://www.econbiz.de/10009507880
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Brand experience anatomy in retailing : an interpretive structural modeling approach
Khan, Imran; Rahman, Zillur - In: Journal of retailing and consumer services 24 (2015), pp. 60-69
Persistent link: https://www.econbiz.de/10010528608
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Do CSR actions in retailing really matter for young consumers? : a study in France and Norway
Loussaïef, Leïla; Cacho-Elizondo, Silvia; Pettersen, … - In: Journal of retailing and consumer services 21 (2014) 1, pp. 9-17
Persistent link: https://www.econbiz.de/10010233551
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The role of store brand positioning for appropriating supply chain profit under shelf space allocation
Kuo, Chia-wei; Yang, Shu-jung Sunny - In: European journal of operational research : EJOR 231 (2013) 1, pp. 88-97
Persistent link: https://www.econbiz.de/10009784696
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Impacts of retail brand personality and self-congruity on store loyalty : the moderating role of gender
Das, Gopal - In: Journal of retailing and consumer services 21 (2014) 2, pp. 130-138
Persistent link: https://www.econbiz.de/10010338596
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Sources of retailer personality : private brand perceptions
Lombart, Cindy; Louis, Didier - In: Journal of retailing and consumer services 28 (2016), pp. 117-125
Persistent link: https://www.econbiz.de/10011434111
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Predictors and effects of retail brand equity : a cross-sectoral analysis
Swoboda, Bernhard; Weindel, Julia; Hälsig, Frank - In: Journal of retailing and consumer services 31 (2016), pp. 265-276
Persistent link: https://www.econbiz.de/10011528707
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The impact of customer awareness of manufacturer name disclosure on retail brand attitudes and loyalty in Korea
Cho, Young Sang; Rha, Hye-Su; Burt, Steven - In: Journal of retailing and consumer services 22 (2015), pp. 128-137
Persistent link: https://www.econbiz.de/10010468488
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Managing heritage brands : a study of the sacralization of heritage stores in the luxury industry
Dion, Delphine; Borraz, Stéphane - In: Journal of retailing and consumer services 22 (2015), pp. 77-84
Persistent link: https://www.econbiz.de/10010468495
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Retail atmospherics : the impact of a brand dictated theme
Foster, Jamye; Andrews MacLelland, Melinda - In: Journal of retailing and consumer services 22 (2015), pp. 195-205
Persistent link: https://www.econbiz.de/10010469047