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Service quality and brand loyalty : the mediation effect of brand passion, brand affection and self-brand connection
Hemsley-Brown, Jane; Alnawas, Ibrahim - In: International journal of contemporary hospitality management 28 (2016) 12, pp. 2771-2794
Persistent link: https://www.econbiz.de/10011610968
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The effects of brand attachment on behavioral loyalty in the luxury restaurant sector
Ammari, Nedra Bahri; Van Niekerk, Mathilda; Ben Khelil, … - In: International journal of contemporary hospitality management 28 (2016) 3, pp. 559-585
Persistent link: https://www.econbiz.de/10011578149
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Post-visit and pre-visit tourist destination image through eWOM sentiment analysis and perceived helpfulness
González-Rodríguez, M. Rosario; Martínez-Torres, Rocio; … - In: International journal of contemporary hospitality management 28 (2016) 11, pp. 2609-2627
Persistent link: https://www.econbiz.de/10011641625
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Study of the relationship among the factors of brand equity : a study on fast-food brands
Singh, Pankaj Kumar; Pattanayak, Jamini Kanta - In: Global business review 17 (2016) 5, pp. 1227-1239
Persistent link: https://www.econbiz.de/10011644132
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Exploring relationship among brand experience dimensions, brand evaluation and brand loyalty
Bapat, Dhananjay; Thanigan, Jayanthi - In: Global business review 17 (2016) 6, pp. 1357-1372
Persistent link: https://www.econbiz.de/10011665165
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Do perceived CSR initiatives enhance customer preference and loyalty in casinos?
Liu, Matthew Tingchi; Wong, IpKin Anthony; Chu, Rongwei; … - In: International journal of contemporary hospitality management 26 (2014) 7, pp. 1024-1045
Persistent link: https://www.econbiz.de/10010426100
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Customer loyalty : a review and future directions with a special focus on the hospitality industry
Kandampully, Jay; Zhang, Tingting Christina; Bilgihan, Anil - In: International journal of contemporary hospitality management 27 (2015) 3, pp. 379-414
Persistent link: https://www.econbiz.de/10011308466
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Beyond brand personality : building consumer-brand emotional relationship
Becheur, Imene; Bayarassou, Oula; Ghrib, Hela - In: Global business review 18 (2017) 3, pp. 128-144
Persistent link: https://www.econbiz.de/10011745522
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Relationships between brand experiences, personality traits, prestige, relationship quality, and loyalty : an empirical analysis of coffeehouse brands
Choi, Young Gin; Ok, Chihyung; Hyun, Sunghyup Sean - In: International journal of contemporary hospitality management 29 (2017) 4, pp. 1185-1202
Persistent link: https://www.econbiz.de/10011708009
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An empirical investigation of perceived relational benefits and brand engagement in restaurant services
Odoom, Raphael; Boateng, Henry; Asante, Bismark Omane - In: International journal of contemporary hospitality management 29 (2017) 11, pp. 2767-2784
Persistent link: https://www.econbiz.de/10011799898