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Internet marketing
87
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Social Web
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Online-Handel
33
Consumer behaviour
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Ghose, Anindya
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Kumar, Subodha
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Tan, Yong
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3
Chen, Jianqing
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Feng, Juan
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Mookerjee, Vijay S.
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Janakiraman, Ganesh
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Kannan, Karthik
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Kwark, Young
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Pant, Gautam
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Information systems research : ISR
Economics Papers from University Paris Dauphine
820
Journal of business research : JBR
321
MPRA Paper
249
International journal of internet marketing and advertising : IJIMA
213
Journal of retailing and consumer services
202
ERIM Report Series Research in Management
179
Annals of Faculty of Economics
163
Ovidius University Annals, Economic Sciences Series
156
Open Access publications from Université Paris-Dauphine
144
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
SpringerLink / Bücher
122
International journal of advertising : the review of marketing communications
121
Journal of marketing communications
115
Amfiteatru Economic Journal
114
Journal of advertising research
114
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
114
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
107
International journal of electronic marketing and retailing : IJEMR
93
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
International journal of hospitality management
90
Springer eBook Collection
89
Management science : journal of the Institute for Operations Research and the Management Sciences
85
The AMFITEATRU ECONOMIC journal
85
Amfiteatru economic : an economic and business research periodical
84
Cogent business & management
81
Tourism management : research, policies, practice
80
Journal of promotion management : innovations in planning and applied research
79
Annals of marketing-mba
78
Journal of internet commerce
77
Technological forecasting & social change : an international journal
73
Electronic commerce research
71
Industrial marketing management : the international journal for industrial and high-tech firms
69
Revista de Marketing Online (Journal of Online Marketing)
68
International journal of advertising : the quarterly review of marketing communications
65
Administrative Sciences
64
Cuadernos de Gestión
64
International journal of technology marketing : IJTMkt
63
Journal of management information systems : JMIS
61
Management and Marketing Journal
60
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ECONIS (ZBW)
89
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1
IT-enabled broadcasting in social media : an empirical study of artists’ activities and music sales
Chen, Hailiang
;
De, Prabuddha
;
Hu, Yu Jeffrey
- In:
Information systems research : ISR
26
(
2015
)
3
,
pp. 513-531
Persistent link: https://www.econbiz.de/10011372842
Saved in:
2
Social media marketing, quality signaling, and the Goldilocks principle
Nian, Tingting
;
Sundararajan, Arun
- In:
Information systems research : ISR
33
(
2022
)
2
,
pp. 540-556
Persistent link: https://www.econbiz.de/10013363070
Saved in:
3
Predicting web page status
Pant, Gautam
;
Srinivasan, Padmini
- In:
Information systems research : ISR
21
(
2010
)
2
,
pp. 345-364
Persistent link: https://www.econbiz.de/10003995788
Saved in:
4
Sponsored search and market efficiency
Dhar, Vasant
;
Ghose, Anindya
- In:
Information systems research : ISR
21
(
2010
)
4
,
pp. 760-772
Persistent link: https://www.econbiz.de/10008823710
Saved in:
5
Competing "creatively" in sponsored search markets : the effect of rank, differentiation strategy, and competition on performance
Animesh, Animesh
;
Viswanathan, Siva
;
Agarwal, Ritu
- In:
Information systems research : ISR
22
(
2011
)
1
,
pp. 153-169
Persistent link: https://www.econbiz.de/10009007130
Saved in:
6
Web footprints of firms : using online isomorphism for competitor identification
Pant, Gautam
;
Sheng, Olivia R. Liu
- In:
Information systems research : ISR
26
(
2015
)
1
,
pp. 188-209
Persistent link: https://www.econbiz.de/10010514448
Saved in:
7
Do organic results help or hurt sponsored search performance?
Agarwal, Ashish
;
Hosanagar, Kartik
;
Smith, Michael D.
- In:
Information systems research : ISR
26
(
2015
)
4
,
pp. 695-713
Persistent link: https://www.econbiz.de/10011420776
Saved in:
8
Can payment-per-click induce improvements in click fraud identification technologies?
Chen, Min
;
Jacob, Varghese S.
;
Radhakrishnan, Suresh
; …
- In:
Information systems research : ISR
26
(
2015
)
4
,
pp. 754-772
Persistent link: https://www.econbiz.de/10011420801
Saved in:
9
Why following friends can hurt you : an exploratory investigation of the effects of envy on social networking sites among college-age users
Krasnova, Hanna
;
Widjaja, Thomas
;
Buxmann, Peter
; …
- In:
Information systems research : ISR
26
(
2015
)
3
,
pp. 585-605
Persistent link: https://www.econbiz.de/10011372831
Saved in:
10
Contemporaneous and delayed sales impact of location-based mobile promotions
Fang, Zheng
;
Gu, Bin
;
Luo, Xueming
;
Xu, Yunjie
- In:
Information systems research : ISR
26
(
2015
)
3
,
pp. 552-564
Persistent link: https://www.econbiz.de/10011372835
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