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The role of networking and commitment in foreign market entry process : multinational corporations in the Chinese automobile industry
Lee, Joong-woo; Abosag, Ibrahim; Kwak, Jooyoung - In: International business review : the official journal of … 21 (2012) 1, pp. 27-39
Persistent link: https://www.econbiz.de/10009488321
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The institutional context as a source of heterogeneity in family firm internationalization strategies : a comparison between U.S. and emerging market family firms
Gonzalez Hernandez, Carlos; González-Galindo, Ana - In: International business review : the official journal of … 31 (2022) 4, pp. 1-11
Persistent link: https://www.econbiz.de/10013270899
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Influence of country and company characteristics on international business decisions : a review, conceptual model, and propositions
Kotler, Philip; Manrai, Lalita A.; Lascu, Dana-Nicoleta; … - In: International business review : the official journal of … 28 (2019) 3, pp. 482-498
Persistent link: https://www.econbiz.de/10012017609
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Cross-national research and international business : an interdisciplinary path
Chabowski, Brian R.; Samiee, Saeed; Hult, G. Tomas M. - In: International business review : the official journal of … 26 (2017) 1, pp. 89-101
Persistent link: https://www.econbiz.de/10011628848
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Launching reverse-innovated product from emerging markets to MNC's home market : a theoretical framework for MNC's decisions
Zhu, Fengxia; Zou, Shaoming; Xu, Hui - In: International business review : the official journal of … 26 (2017) 1, pp. 156-163
Persistent link: https://www.econbiz.de/10011628870
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International new venture performance : role of international entrepreneurial culture, ambidextrous innovation, and dynamic marketing capabilities
Buccieri, Dominic; Javalgi, Rajshekhar G.; Cavusgil, Erin - In: International business review : the official journal of … 29 (2020) 2, pp. 1-15
Persistent link: https://www.econbiz.de/10012175495
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Marketing capabilities, positional advantage, and performance of born global firms : contingent effect of ambidextrous innovation
Martin, Silvia L.; Javalgi, Rajshekhar G.; Cavusgil, Erin - In: International business review : the official journal of … 26 (2017) 3, pp. 527-543
Persistent link: https://www.econbiz.de/10011712268
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International entrepreneurial marketing strategies of MNCs : bricolage as practiced by marketing managers
Yang, Man - In: International business review : the official journal of … 27 (2018) 5, pp. 1045-1056
Persistent link: https://www.econbiz.de/10011931205
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Configuration and coordination of international marketing activities
Schmid, Stefan; Grosche, Philipp; Mayrhofer, Ulrike - In: International business review : the official journal of … 25 (2016) 2, pp. 535-547
Persistent link: https://www.econbiz.de/10011448043
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Entrepreneurial marketing strategies during the growth of international new ventures originating in small and open economies
Hallbäck, Johanna; Gabrielsson, Peter - In: International business review : the official journal of … 22 (2013) 6, pp. 1008-1020
Persistent link: https://www.econbiz.de/10009792940