//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of electronic commerce : IJEC"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Assessing the effect of narrat...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
6
Konsumentenverhalten
6
Viral marketing
6
Virales Marketing
6
Internet marketing
4
Online-Marketing
4
Social Web
4
Social web
4
eWOM
4
online reviews
3
Internet
2
Online retailing
2
Online-Handel
2
eWOM adoption
2
eWoM
2
electronic word of mouth
2
social network sites
2
Affect-as-information theory
1
Affective attitude
1
Beschwerdemanagement
1
Beziehungsmarketing
1
Complaint management
1
Consumer complaints
1
Consumer reviews
1
Customer service
1
Data Mining
1
Data mining
1
Data protection
1
Datenschutz
1
E-commerce
1
Electronic Commerce
1
Facebook
1
Innovation adoption
1
Innovationsakzeptanz
1
Kundenservice
1
Mobile Anwendung
1
Mobile application
1
Motivation
1
Personalisierung
1
Personalization
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
6
Author
All
Aghakhani, Navid
1
Akkan, Can
1
Demmers, Joris
1
Dolen, Willemijn M. van
1
Fang, Yu-hui
1
Karimi, Jahangir
1
Kocas, Cenk
1
Li, Xin
1
Liang, Ting-Peng
1
Pang, Jun
1
Qiu, Lingyun
1
Salehan, Mohammad
1
Wang, Mengyue
1
Weltevreden, Jesse W. J.
1
Yang, Chin-Tsung
1
more ...
less ...
Published in...
All
International journal of electronic commerce : IJEC
Journal of business research : JBR
30
International journal of hospitality management
17
International journal of internet marketing and advertising : IJIMA
12
Journal of retailing and consumer services
11
Journal of management information systems : JMIS
9
European Journal of Marketing
8
European journal of marketing : EJM
7
International journal of advertising : the review of marketing communications
7
Journal of marketing communications
7
Psychology & marketing
7
International journal of electronic marketing and retailing : IJEMR
6
Journal of Hospitality and Tourism Technology
6
Tourism management : research, policies, practice
6
International journal of consumer studies
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Technological forecasting & social change : an international journal
5
Tourism management perspectives : TMP
5
Electronic commerce research
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of business information systems : IJBIS
4
Journal of consumer marketing
4
Journal of international consumer marketing
4
Journal of strategic marketing
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Cogent Business & Management
3
Cogent business & management
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International Journal of Contemporary Hospitality Management
3
International Journal of Tourism Cities
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of arts management
3
International journal of business innovation and research : IJBIR
3
International journal of contemporary hospitality management
3
Journal of consumer research : JCR ; an interdisciplinary journal
3
Journal of customer behaviour
3
Journal of hospitality marketing & management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
more ...
less ...
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Beyond the credibility of electronic word of mouth : exploring
eWOM
adoption on social networking sites from affective and curiosity perspectives
Fang, Yu-hui
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
3
,
pp. 67-101
Persistent link: https://www.econbiz.de/10010360056
Saved in:
2
What in consumer reviews affects the sales of mobile apps : a multifacet sentiment analysis approach
Liang, Ting-Peng
;
Li, Xin
;
Yang, Chin-Tsung
;
Wang, Mengyue
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
2
,
pp. 236-260
Persistent link: https://www.econbiz.de/10011434160
Saved in:
3
Effect of online review chunking on product attitude : the moderating role of motivation to think
Pang, Jun
;
Qiu, Lingyun
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
3
,
pp. 355-383
Persistent link: https://www.econbiz.de/10011497352
Saved in:
4
How trending status and online ratings affect prices of homogeneous products
Kocas, Cenk
;
Akkan, Can
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
3
,
pp. 384-407
Persistent link: https://www.econbiz.de/10011497353
Saved in:
5
A unified model for the adoption of electronic word of mouth on social network sites : Facebook as the exemplar
Aghakhani, Navid
;
Karimi, Jahangir
;
Salehan, Mohammad
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 202-231
Persistent link: https://www.econbiz.de/10011856640
Saved in:
6
Handling consumer messages on social networking sites : customer service or privacy infringement?
Demmers, Joris
;
Dolen, Willemijn M. van
;
Weltevreden, …
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 8-35
Persistent link: https://www.econbiz.de/10011848488
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->