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Which endorser and content are most influential in Korean restaurant promotions?
Kim, Seongseop; Wang, Kuo-Ching; Ahn, Tae-hong - In: International journal of hospitality management 33 (2013), pp. 208-218
Persistent link: https://www.econbiz.de/10009746391
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Imagine yourself being healthy : the mental simulation effect of advertisements on healthy menu promotion
Jeong, EunHa; Jang, Soocheong - In: International journal of hospitality management 53 (2016), pp. 81-93
Persistent link: https://www.econbiz.de/10011443033
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How effective are your CSR messages? : the moderating role of processing fluency and construal level
Zhang, Lu - In: International journal of hospitality management 41 (2014), pp. 56-62
Persistent link: https://www.econbiz.de/10010403105
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The effect of ad appeals and message framing on consumer responses to plant-based menu items
Ye, Tian; Mattila, Anna S. - In: International journal of hospitality management 95 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012547725
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Influence of solitary or commensal dining advertisements on consumers' expectations of and attitudes toward foods and restaurants
Wang, Chujun; Zhao, Zhenhua; Wan, Xiaoang - In: International journal of hospitality management 104 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013255923
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I am worth more than you think I am : investigating the effects of upcycling on event attendees' recycling intention
Zhang, Xingyi; Shao, Xiaolong; Jeong, EunHa; Olson, Eric D. - In: International journal of hospitality management 94 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012495119
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Mr. Potato Head fights food waste : the effect of anthropomorphism in promoting ugly food
Shao, Xiaolong; Jeong, EunHa; Jang, Soocheong; Xu, Yang - In: International journal of hospitality management 89 (2020), pp. 1-13
Persistent link: https://www.econbiz.de/10012293740
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Brand knowledge and non-financial brand performance in the green restaurants : mediating effect of brand attitude
Liu, Kuo-Ning; Hu, Clark; Lin, Meng-Chen; Tsai, Tung-I; … - In: International journal of hospitality management 89 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012293750
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Investigating the effect of message framing on event attendees' engagement with advertisement promoting food waste reduction practices
Zhang, Xingyi; Jeong, EunHa; Olson, Eric D.; Evans, … - In: International journal of hospitality management 89 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012293789
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Effects of message framing on food allergy communication : a cross-sectional study of restaurant customers with food allergies
Wen, Han; Lee, Yee Ming - In: International journal of hospitality management 89 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012293816