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Effects of experiential motivation and customer engagement on customer value creation : analysis of psychological process in the experience-based retail environment
An, Myoung-a; Han, Sang-Lin - In: Journal of business research : JBR 120 (2020), pp. 389-397
Persistent link: https://www.econbiz.de/10012417142
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Customer engagement and relationships in multi-actor service ecosystems
Sharma, Piyush; Jain, Kokil; Kingshott, Russel P. J.; … - In: Journal of business research : JBR 121 (2020), pp. 487-494
Persistent link: https://www.econbiz.de/10012417370
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Bridging employee engagement and customer engagement in a service context
Qi, Ji; Wang, Sijun; Hall, Kristina K. Lindsey - In: Journal of business research : JBR 160 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10014294839
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The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu; Zhang, Mingli; Ming, Yaxin; Niu, Tao; Wang, Yu - In: Journal of business research : JBR 154 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10013468679
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Actor engagement as a microfoundation for value co-creation
Storbacka, Kaj; Brodie, Roderick J.; Böhmann, Tilo; … - In: Journal of business research : JBR 69 (2016) 8, pp. 3008-3017
Persistent link: https://www.econbiz.de/10011507886
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Linking customer resources to firm success : the role of marketing program implementation
Lee, Ruby P.; Naylor, Gillian; Chen, Qimei - In: Journal of business research : JBR 64 (2011) 4, pp. 394-400
Persistent link: https://www.econbiz.de/10008859027
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Using service logic to redefine exchange in terms of customer and supplier participation
Pires, Guilherme D.; Dean, Alison; Rehman, Muqqadas - In: Journal of business research : JBR 68 (2015) 5, pp. 952-932
Persistent link: https://www.econbiz.de/10010516678
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Co-creation in hotel-disable customer interactions
Navarro, Susana; Garzón, Dolores; Roig-Tierno, Norat - In: Journal of business research : JBR 68 (2015) 7, pp. 1630-1634
Persistent link: https://www.econbiz.de/10011298875
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Customer participation and citizenship behavior effects on turnover intention
Revilla Camacho, Maria Angeles; Vega Vázquez, Manuela; … - In: Journal of business research : JBR 68 (2015) 7, pp. 1607-1611
Persistent link: https://www.econbiz.de/10011298891
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Value co-creation among hotels and disabled customers : an exploratory study
Navarro, Susana; Andreu, Luisa; Cervera, Amparo - In: Journal of business research : JBR 67 (2014) 5, pp. 813-818
Persistent link: https://www.econbiz.de/10010363297