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Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza; Shabankareh, Mohammadjavad; … - In: Journal of international consumer marketing 36 (2024) 1, pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
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Engagement in the online brand community : impacts of cultural traits
Long Hoang Le; Duong, Giang Huong - In: Journal of international consumer marketing 32 (2020) 2, pp. 146-158
Persistent link: https://www.econbiz.de/10012200812
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The influence of social media marketing on consumers' purchase decision : investigating the effects of local and nonlocal brands
Hasan, Mehedi; Sohail, M. Sadiq - In: Journal of international consumer marketing 33 (2021) 3, pp. 350-367
Persistent link: https://www.econbiz.de/10012515195
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Communicating legal information to online customers transparently : a multidisciplinary multistakeholderist perspective
Seizov, Ognyan; Wulf, Alexander J. - In: Journal of international consumer marketing 33 (2021) 2, pp. 159-177
Persistent link: https://www.econbiz.de/10012483608
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Integrating satisfaction and cultural background in the customer journey : a method development and test
Salles Canfield, Daniel de; Basso, Kenny - In: Journal of international consumer marketing 29 (2017) 2, pp. 104-117
Persistent link: https://www.econbiz.de/10011690505
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The formation of brand loyalty : a partial dual-factor explanation
Zhang, Yueling; Liu, Feng - In: Journal of international consumer marketing 29 (2017) 4, pp. 239-249
Persistent link: https://www.econbiz.de/10011744268
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What happens when satisfied customers need variety? : effects of purchase decision involvement and product category on Chinese consumers' brand-switching behavior
Sang, Hui; Xue, Fei; Zhao, Jinling - In: Journal of international consumer marketing 30 (2018) 3, pp. 148-157
Persistent link: https://www.econbiz.de/10011917532
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Consumer perceptions of service convenience in hedonic and utilitarian retail settings in China
Wong, Amy - In: Journal of international consumer marketing 33 (2021) 4, pp. 452-470
Persistent link: https://www.econbiz.de/10012607778
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Understanding antecedents of consumer loyalty toward an emerging country's telecommunications companies
Henao Colorado, Laura Cristina; Tavera Mesías, Juan … - In: Journal of international consumer marketing 34 (2022) 3, pp. 270-297
Persistent link: https://www.econbiz.de/10013361416
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Exploring emotional well-being in Facebook as a driver of impulsive buying : a cross-cultural approach
Ortiz Alvarado, Nancy Berenice; Rodríguez Ontiveros, … - In: Journal of international consumer marketing 32 (2020) 5, pp. 400-415
Persistent link: https://www.econbiz.de/10012423915