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~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~isPartOf:"Journal of marketing management : MM"
~subject:"Brand"
~subject:"World"
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Journal of macromarketing : examining the interactions among markets, marketing, and society
Journal of marketing management : MM
SpringerLink / Bücher
26
Folia Pomeranae Universitatis Technologiae Stetinensis
22
Folia Pomeranae Universitatis Technologiae Stetinensis / Oeconomica
22
Central and Eastern European online library
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11
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9
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7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Managementwissen für Studium und Praxis
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4
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3
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Erfolgreich mit den Großen des Marketings : [Best of Marketing]
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International marketing review
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ECONIS (ZBW)
13
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1
Ideology for the 10 billion : introduction to globalization of
marketing
ideology
Eckhardt, Giana M.
;
Dholakia, Nikhilesh
;
Varman, Rohit
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 7-12
Persistent link: https://www.econbiz.de/10009771556
Saved in:
2
The times (and brands) are a changin' : a response to Gaski's commentary
Conejo, Francisco
;
Wooliscroft, Ben
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
3
,
pp. 391-396
Persistent link: https://www.econbiz.de/10011339722
Saved in:
3
On "brand" : whether a semiotic
marketing
system or not
Gaski, John F.
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
3
,
pp. 387-390
Persistent link: https://www.econbiz.de/10011339723
Saved in:
4
Brands defined as semiotic
marketing
systems
Conejo, Francisco
;
Wooliscroft, Ben
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
3
,
pp. 287-301
Persistent link: https://www.econbiz.de/10011339736
Saved in:
5
Special issue: violence, markets and
marketing
Varman, Rohit
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011962122
Saved in:
6
Critical brand poetics : "from the m at the end of the earth"
Wijland, Roel
;
Fell, Cliff
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 745-761
Persistent link: https://www.econbiz.de/10003886237
Saved in:
7
An overview of global family policy : introduction to the special issue
Commuri, Suraj
;
Gentry, James W.
- In:
Journal of macromarketing : examining the interactions …
30
(
2010
)
4
,
pp. 316-319
Persistent link: https://www.econbiz.de/10008758124
Saved in:
8
Special issue on
marketing
history
2011
Persistent link: https://www.econbiz.de/10008935222
Saved in:
9
How market research shapes market spatiality : a global governmentality perspective
Møller Bjerrisgaard, Sofie
;
Kjeldgaard, Dannie
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 29-40
Persistent link: https://www.econbiz.de/10009771554
Saved in:
10
Special issue on globalization of
marketing
ideology
Eckhardt, Giana
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009771557
Saved in:
1
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