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~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~isPartOf:"Springer eBook Collection / Business and Economics"
~subject:"Soziale Werte"
~subject:"USA"
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Journal of macromarketing : examining the interactions among markets, marketing, and society
Springer eBook Collection / Business and Economics
European Journal of Marketing
20
Journal of marketing management : MM
17
Journal of business research : JBR
14
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Political marketing in the United States
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International Journal of Bank Marketing
10
Journal of marketing
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Does marketing need reform? : fresh perspectives on the future
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After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
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Journal of Consumer Marketing
6
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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The journal of product innovation management : an international publication of the Product Development & Management Association
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AMA educators' proceedings
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Australasian marketing journal
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After sixty : marketing to baby boomers reaching their big transition years
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EBSCOhost eBook Collection
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Electronic markets : the international journal on networked business
4
European journal of marketing : EJM
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ECONIS (ZBW)
22
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1
Macro-systems role of
marketing
: do we trade environment for welfare?
Kadirov, Djavlonbek
- In:
Journal of macromarketing : examining the interactions …
31
(
2011
)
4
,
pp. 359-375
Persistent link: https://www.econbiz.de/10009489723
Saved in:
2
Diversity in
marketing
system assortments
Layton, Roger A.
;
Duan, Zhirong
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
3
,
pp. 320-333
Persistent link: https://www.econbiz.de/10011339732
Saved in:
3
Special issue on globalization of
marketing
ideology
Eckhardt, Giana
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009771557
Saved in:
4
Macromarketing teaching materials : a forty-year retrospective
Shapiro, Stanley J.
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
4
,
pp. 412-416
Persistent link: https://www.econbiz.de/10009692954
Saved in:
5
Reflections on sustainable enterprise : a macromarketing approach for macromarketing education
Reppel, Alexander E.
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
4
,
pp. 397-403
Persistent link: https://www.econbiz.de/10009692958
Saved in:
6
Subsistence consumer-merchant marketplace deviance in
marketing
systems : antecedents, implications, and recommendations
Upadhyaya, Shikha
;
Vann, Richard J.
;
Camacho, Sonia
; …
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
2
,
pp. 145-159
Persistent link: https://www.econbiz.de/10010379884
Saved in:
7
Journal of Macromarketing special issue : anti-consumption research and society
Lee, Michael S. W.
;
Cherrier, Hélène
;
Belk, Russell W.
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
3
,
pp. 187-189
Persistent link: https://www.econbiz.de/10010126293
Saved in:
8
Authenticity : a macromarketing perspective
Kadirov, Djavlonbek
;
Varey, Richard J.
;
Wooliscroft, Ben
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
1
,
pp. 73-79
Persistent link: https://www.econbiz.de/10010257265
Saved in:
9
Macro-social
marketing
Kennedy, Ann-Marie
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
3
,
pp. 354-365
Persistent link: https://www.econbiz.de/10011561603
Saved in:
10
Macromarketing issues on the sidewalk : how "gleaners" and "disposers" (re)create a sustainable economy
Guillard, Valérie
;
Roux, Dominique
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
3
,
pp. 291-312
Persistent link: https://www.econbiz.de/10010402640
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