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Consumer behaviour
8
Konsumentenverhalten
8
USA
5
United States
5
Beziehungsmarketing
2
Hedonic price index
2
Hedonischer Preisindex
2
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2006-2008
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Advertising
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B-to-B-Marketing
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Benzin
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Beschwerdemanagement
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Diabetes
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Digital platform
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Digitale Plattform
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Dynamische Kompetenzen
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E-commerce
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Eating habit
1
Economic psychology
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Grewal, Dhruv
24
Biswas, Abhijit
4
Dant, Rajiv P.
3
Herhausen, Dennis
3
Ma, Yu
3
Palmatier, Robert W.
3
Voss, Glenn B.
3
Ailawadi, Kusum L.
2
Bhowmick, Sandeep
2
Dutta, Sujay
2
Guha, Abhijit
2
Krishnan, R.
2
Ludwig, Stephan
2
Nordfält, Jens
2
Parasuraman, A.
2
Roggeveen, Anne L.
2
Ruyter, Ko de
2
Seiders, Kathleen
2
Aguirre, Elizabeth
1
Ahlbom, Carl-Philip
1
Ailawadi, Kusum L
1
Baker, Julie
1
Barnes, James
1
Beitelspacher, Lauren Skinner
1
Benoit, Sabine
1
Berry, Leonard L.
1
Bove, Liliana
1
Costley, Carolyn
1
Coulter, Keith S.
1
Cummings, Krista Hill
1
Dant, Rajiv P
1
Evans, Kenneth R.
1
Fern, Edward F.
1
Gauri, Dinesh K
1
Gauri, Dinesh K.
1
Godfrey, Andrea L.
1
Grewal, Chruv
1
Grewal, Lauren
1
Houston, Mark B
1
Houston, Mark B.
1
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Journal of marketing
Journal of retailing
82
Journal of the Academy of Marketing Science
40
Journal of business research : JBR
27
Journal of Business Research
15
Journal of Product & Brand Management
15
MSI reports : working paper series
14
Journal of consumer research : JCR ; an interdisciplinary bimonthly
11
Journal of Consumer Research
8
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
8
Psychology & marketing
8
Journal of marketing research
6
The journal of product & brand management
6
Journal of consumer affairs : official publication of the American Council on Consumer Interests
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of Consumer Marketing
4
Journal of advertising : official publication of the American Academy of Advertising
4
Asia-Pacific journal of business administration
3
Data envelopment analysis : a handbook of empirical studies and applications
3
Economic and political weekly : a Sameeksha Trust publ
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing education : JME
3
Journal of marketing management : MM
3
Journal of marketing research : JMR
3
Marketing letters : a journal of research in marketing
3
Young consumers : insight and ideas for responsible marketers
3
Asia-Pacific Journal of Business Administration
2
Decision
2
Entrepreneurship, theory and practice : ET & P
2
Harvard business review : HBR
2
IIM Bangalore Research Paper
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of advertising
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of customer behaviour
2
Journal of public policy & marketing
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Journal of service management
2
Journal of service research : JSR
2
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ECONIS (ZBW)
15
OLC EcoSci
10
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1
An empirical analysis of the joint effects of shoppers’ goals and attribute display on shoppers’ evaluations
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
; …
- In:
Journal of marketing
82
(
2018
)
3
,
pp. 142-156
Persistent link: https://www.econbiz.de/10011850437
Saved in:
2
Consumer evaluations of sale prices : role of the subtraction principle
Biswas, Abhijit
;
Bhowmick, Sandeep
;
Guha, Abhijit
; …
- In:
Journal of marketing
77
(
2013
)
4
,
pp. 49-66
Persistent link: https://www.econbiz.de/10009782082
Saved in:
3
Regret from postpurchase discovery of lower market prices : do price refunds help?
Dutta, Sujay
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of marketing
75
(
2011
)
6
,
pp. 124-138
Persistent link: https://www.econbiz.de/10009384655
Saved in:
4
Regret from Postpurchase Discovery of Lower Market Prices: Do Price Refunds Help?
Dutta, Sujay
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of marketing
75
(
2011
)
6
,
pp. 124-139
Persistent link: https://www.econbiz.de/10009796384
Saved in:
5
A comparative longitudinal analysis of theoretical perspectives of interorganizational relationship performance
Palmatier, Robert W.
;
Dant, Rajiv P.
;
Grewal, Dhruv
- In:
Journal of marketing
71
(
2007
)
4
,
pp. 172-194
Persistent link: https://www.econbiz.de/10003565709
Saved in:
6
Soda versus cereal and sugar versus fat : drivers of healthful food intake and the impact of diabetes diagnosis
Ma, Yu
;
Ailawadi, Kusum L.
;
Grewal, Dhruv
- In:
Journal of marketing
77
(
2013
)
3
,
pp. 101-120
Persistent link: https://www.econbiz.de/10009747817
Saved in:
7
Relationship velocity : toward a theory of relationship dynamics
Palmatier, Robert W.
;
Houston, Mark B.
;
Dant, Rajiv P.
; …
- In:
Journal of marketing
77
(
2013
)
1
,
pp. 13-30
Persistent link: https://www.econbiz.de/10009725669
Saved in:
8
Name-letters and birthday-numbers : implicit egotism effects in pricing
Coulter, Keith S.
;
Grewal, Dhruv
- In:
Journal of marketing
78
(
2014
)
3
,
pp. 102-120
Persistent link: https://www.econbiz.de/10010360372
Saved in:
9
Consumers' response to commercials : when the energy level in the commercial conflicts with the media context
Puccinelli, Nancy M.
;
Wilcox, Keith
;
Grewal, Dhruv
- In:
Journal of marketing
79
(
2015
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10010507913
Saved in:
10
An empirical investigation of the impact of gasoline prices on grocery shopping behavior
Ma, Yu
;
Ailawadi, Kusum L.
;
Gauri, Dinesh K.
;
Grewal, Dhruv
- In:
Journal of marketing
75
(
2011
)
2
,
pp. 18-35
Persistent link: https://www.econbiz.de/10008935845
Saved in:
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