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Marketing
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Journal of marketing management : MM
European Journal of Marketing
463
SpringerLink / Bücher
429
International journal of industrial organization
209
Journal of Food Distribution Research
208
Marketing Intelligence & Planning
199
Europäische Hochschulschriften / 5
193
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182
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130
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121
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120
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110
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103
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98
European journal of marketing : EJM
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2007 Second International Conference, August 20-22, 2007, Accra, Ghana
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International Journal of Bank Marketing
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Review of Marketing and Agricultural Economics
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International Marketing Review
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Journal of Product & Brand Management
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ECONIS (ZBW)
74
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74
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1
"Elephants can't gallop" : performativity, knowledge and power in the market for lay-investing
Roscoe, Philip
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 193-218
Persistent link: https://www.econbiz.de/10010511364
Saved in:
2
Myriam's "adverteasing" : on the performative power of
marketing
promises
Cochoy, Franck
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 123-140
Persistent link: https://www.econbiz.de/10010511378
Saved in:
3
Fashion creation and diffusion : the institution of
marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
4
Marketing
, violence and social cohesion : first steps to a conceptual approach to the understanding of the normalising role of
marketing
Bouchet, Dominique
- In:
Journal of marketing management : MM
34
(
2018
)
11/12
,
pp. 1048-1062
Persistent link: https://www.econbiz.de/10011962134
Saved in:
5
Envisioning consumers : how videography can contribute to
marketing
knowledge
Belk, Russell W.
;
Caldwell, Marylouise
;
Devinney, …
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
Saved in:
6
Barriers to advancing the science and practice of
marketing
Baron, Andrew Scott
;
Zaltman, Gerald
;
Olson, Jerry C.
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
Saved in:
7
The
marketing
accounting interface : lessons and limitations
Sidhu, Baljit K.
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 669-686
Persistent link: https://www.econbiz.de/10003768141
Saved in:
8
Assessing
marketing
performance : dont't settle for a silver metric
Ambler, Tim
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 733-750
Persistent link: https://www.econbiz.de/10003768182
Saved in:
9
Critical brand poetics : "from the m at the end of the earth"
Wijland, Roel
;
Fell, Cliff
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 745-761
Persistent link: https://www.econbiz.de/10003886237
Saved in:
10
Towards a critical political
marketing
agenda?
Moufahim, Mona
;
Lim, Ming
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 763-776
Persistent link: https://www.econbiz.de/10003886238
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