//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing management : MM"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Theorie der kognitiven Dissona...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
68
Consumer behaviour
22
Konsumentenverhalten
22
Marketing management
22
Marketing theory
22
Marketingmanagement
22
Marketingtheorie
22
USA
18
United States
18
Cognition
16
Kognition
16
marketing
12
Politics
9
Politik
9
Market research
8
Marktforschung
8
Großbritannien
7
Market
7
Markt
7
United Kingdom
7
Advertising
6
Theorie
6
Theory
6
Werbung
6
Election
5
Wahl
5
advertising
4
political marketing
4
2010
3
Advertising effects
3
Beziehungsmarketing
3
Brand image
3
Brand management
3
Customer satisfaction
3
Ethics
3
Ethik
3
Gewalt
3
Kundenzufriedenheit
3
Markenführung
3
Markenimage
3
more ...
less ...
Online availability
All
Undetermined
30
Type of publication
All
Article
81
Book / Working Paper
8
Type of publication (narrower categories)
All
Article in journal
89
Aufsatz in Zeitschrift
89
Collection of articles of several authors
8
Sammelwerk
8
Conference paper
4
Conference proceedings
4
Konferenzbeitrag
4
Konferenzschrift
4
more ...
less ...
Language
All
English
89
Author
All
Hunt, Shelby D.
5
Brown, Stephen
3
O'Malley, Lisa
3
Patterson, Maurice
3
Varman, Rohit
3
Baines, Paul
2
Broderick, Amanda J.
2
Dermody, Janine
2
Doherty, Anne Marie
2
Fitchett, James
2
Hanmer-Lloyd, Stuart
2
Jaworski, Bernard J.
2
Lang, John T.
2
Lichrou, Maria
2
MacDonald, Emma K.
2
Martin, Drew
2
Miles, Christopher
2
Moufahim, Mona
2
Nilsson, Tomas
2
O'Gorman, Kevin
2
Roberts, John H.
2
Robson, Julie
2
Smith Maguire, Jennifer
2
Taheri, Babak
2
Varadarajan, Rajan
2
Watson, David J.
2
Wells, Victoria
2
Ackermann, Claire-Lise
1
Ambler, Tim
1
Araujo, Luis
1
Atik, Deniz
1
Bandara, Priyantha
1
Barnes, Bradley
1
Baron, Andrew Scott
1
Batat, Wided
1
Baxter, Ian
1
Belk, Russell W.
1
Bennett, Roger
1
Bergkvist, Lars
1
Berthon, Pierre
1
more ...
less ...
Institution
All
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Published in...
All
Journal of marketing management : MM
SpringerLink / Bücher
433
Discussion paper series / IZA
330
Journal of business research : JBR
327
Journal of Food Distribution Research
208
IZA Discussion Paper
188
NBER working paper series
155
Working paper / National Bureau of Economic Research, Inc.
150
Industrial marketing management : the international journal for industrial and high-tech firms
138
Europäische Hochschulschriften / 5
135
Springer eBook Collection
134
Management Science
132
Journal of Agricultural and Applied Economics
130
NBER Working Paper
128
European journal of marketing : EJM
100
Management science : journal of the Institute for Operations Research and the Management Sciences
95
International Food and Agribusiness Management Review
94
Journal of economic behavior & organization : JEBO
93
Springer eBook Collection / Business and Economics
93
Journal of behavioral decision making
92
Journal of business ethics : JOBE
87
Journal of marketing education : JME
84
Agricultural Economics Reports
80
Amber Waves
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
Lehrbuch
76
farmdoc daily
74
CESifo working papers
73
Review of Marketing and Agricultural Economics
72
Agricultural and Resource Economics Review
70
Gabler Edition Wissenschaft
69
Economics Papers from University Paris Dauphine
68
Journal of vocational behavior
67
Journal of marketing
66
Journal of the Academy of Marketing Science
66
Journal of Agribusiness
65
EB Series
64
Journal of marketing research : JMR
63
Marketing theory
63
2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania
60
more ...
less ...
Source
All
ECONIS (ZBW)
89
Showing
1
-
10
of
89
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Barriers to advancing the science and practice of
marketing
Baron, Andrew Scott
;
Zaltman, Gerald
;
Olson, Jerry C.
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
Saved in:
2
"Elephants can't gallop" : performativity, knowledge and power in the market for lay-investing
Roscoe, Philip
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 193-218
Persistent link: https://www.econbiz.de/10010511364
Saved in:
3
Myriam's "adverteasing" : on the performative power of
marketing
promises
Cochoy, Franck
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 123-140
Persistent link: https://www.econbiz.de/10010511378
Saved in:
4
Marketing
, violence and social cohesion : first steps to a conceptual approach to the understanding of the normalising role of
marketing
Bouchet, Dominique
- In:
Journal of marketing management : MM
34
(
2018
)
11/12
,
pp. 1048-1062
Persistent link: https://www.econbiz.de/10011962134
Saved in:
5
Envisioning consumers : how videography can contribute to
marketing
knowledge
Belk, Russell W.
;
Caldwell, Marylouise
;
Devinney, …
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
Saved in:
6
Fashion creation and diffusion : the institution of
marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
7
"It's an illusion, but it looks real!" : consumer affective, cognitive and behavioural responses to augmented reality applications
Javornik, Ana
- In:
Journal of marketing management : MM
32
(
2016
)
9/10
,
pp. 987-1011
Persistent link: https://www.econbiz.de/10011612539
Saved in:
8
Special issue: research frontiers in cognitive, socio-cognitive, behavioural, social and applied psychology : implications for
marketing
theory and consumer research
Wells, Victoria
(
ed.
);
Martin, Drew
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011753458
Saved in:
9
Editorial: Research frontiers in cognitive, socio-cognitive, behavioural, social and applied psychology : implications for
marketing
theory and consumer research
Wells, Victoria
;
Martin, Drew
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 873-877
Persistent link: https://www.econbiz.de/10011753459
Saved in:
10
This is your brain on neuromarketing : reflections on a decade of research
Lee, Nick
;
Brandes, Leif
;
Chamberlain, Laura
;
Senior, Carl
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 878-892
Persistent link: https://www.econbiz.de/10011753460
Saved in:
1
2
3
4
5
6
7
8
9
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->