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~isPartOf:"Journal of marketing research : JMR"
~subject:"Sortiment"
~type_genre:"Article in journal"
~type_genre:"Forschungsbericht"
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Sortiment
Retail assortment
9
Consumer behaviour
7
Konsumentenverhalten
7
Market research
5
Marktforschung
5
Product management
4
Produktmanagement
4
Product differentiation
3
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3
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2
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2
Category Management
2
Category management
2
Customer satisfaction
2
Einzelhandel
2
Kundenzufriedenheit
2
Präferenztheorie
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2
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Theory of preferences
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Chernev, Alexander
2
Allenby, Greg M.
1
Briesch, Richard A.
1
Chakravarti, Amitav
1
Chintagunta, Pradeep K.
1
Deng, Xiaoyan
1
Diehl, Kristin
1
Fox, Edward J.
1
Geyskens, Inge
1
Gielens, Katrijn
1
Gijsbrechts, Els
1
Gu, Zheyin
1
Hamilton, Ryan
1
Hasegawa, Shohei
1
Kahn, Barbara E.
1
Lee, Hyojin
1
Morwitz, Vicki G.
1
Poynor, Cait
1
Terui, Nobuhiko
1
Unnava, Hanumantha Rao
1
Yang, Sha
1
Ülkümen, Gülden
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Journal of marketing research : JMR
European journal of operational research : EJOR
24
Journal of retailing and consumer services
24
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Manufacturing & service operations management : M & SOM
17
Journal of retailing
15
Operations research
10
The international review of retail, distribution and consumer research
9
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Operations research letters
7
Production and operations management : an international journal of the Production and Operations Management Society
7
Journal of economics & management strategy : JEMS
6
Omega : the international journal of management science
6
International journal of retail & distribution management
4
Journal of business research : JBR
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of revenue and pricing management
4
Marketing : ZFP ; journal of research and management
4
Computers & operations research : and their applications to problems of world concern ; an international journal
3
International journal of production economics
3
Journal of food products marketing
3
Journal of marketing
3
Journal of marketing research
3
Production and operations management : the flagship research journal of the Production and Operations Management Society
3
The Rand journal of economics
3
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
3
Akzente
2
Applied economics
2
Die Betriebswirtschaft : DBW
2
Games and economic behavior
2
GfK marketing intelligence review : Marketingforschung für die Praxis
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of industrial organization
2
International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Italian journal of marketing : ITJM
2
Journal of business economics : JBE
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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ECONIS (ZBW)
9
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1
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9
of
9
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articles prioritized
date (newest first)
date (oldest first)
1
Assortment
size and option attractiveness in consumer choice among retailers
Chernev, Alexander
;
Hamilton, Ryan
- In:
Journal of marketing research : JMR
46
(
2009
)
3
,
pp. 410-420
Persistent link: https://www.econbiz.de/10003867363
Saved in:
2
Proliferating private-label portfolios : how introducing economy and premium private labels influences brand choice
Geyskens, Inge
;
Gielens, Katrijn
;
Gijsbrechts, Els
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 791-807
Persistent link: https://www.econbiz.de/10008665418
Saved in:
3
Quantity-discount-dependent consumer preferences and competitive nonlinear pricing
Gu, Zheyin
;
Yang, Sha
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1100-1113
Persistent link: https://www.econbiz.de/10008796518
Saved in:
4
The role of purchase quantity in
assortment
choice : the quantity-matching heuristic
Chernev, Alexander
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 171-181
Persistent link: https://www.econbiz.de/10003707179
Saved in:
5
Great expectations?! :
assortment
size, expectations, and satisfaction
Diehl, Kristin
;
Poynor, Cait
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 312-322
Persistent link: https://www.econbiz.de/10003965475
Saved in:
6
Dynamic brand satiation
Hasegawa, Shohei
;
Terui, Nobuhiko
;
Allenby, Greg M.
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 842-853
Persistent link: https://www.econbiz.de/10009688794
Saved in:
7
Categories create mind-sets : the effect of exposure to broad versus narrow categorizations on subsequent, unrelated decisions
Ülkümen, Gülden
;
Chakravarti, Amitav
;
Morwitz, Vicki G.
- In:
Journal of marketing research : JMR
47
(
2010
)
4
,
pp. 659-671
Persistent link: https://www.econbiz.de/10009235362
Saved in:
8
How does
assortment
affect grocery store choice?
Briesch, Richard A.
;
Chintagunta, Pradeep K.
;
Fox, Edward J.
- In:
Journal of marketing research : JMR
46
(
2009
)
2
,
pp. 176-189
Persistent link: https://www.econbiz.de/10003827935
Saved in:
9
A "wide" variety : effects of horizontal versus vertical display on
assortment
processing, perceived variety, and choice
Deng, Xiaoyan
;
Kahn, Barbara E.
;
Unnava, Hanumantha Rao
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 682-698
Persistent link: https://www.econbiz.de/10011600533
Saved in:
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