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Dahl, Darren W.
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Journal of marketing research : JMR
The journal of product innovation management : an international publication of the Product Development & Management Association
377
Journal of business research : JBR
289
SpringerLink / Bücher
237
International journal of production research
171
Industrial marketing management : the international journal for industrial and high-tech firms
169
International journal of product lifecycle management : IJPLM
168
International journal of product development : IJPD
167
International journal of innovation management
159
International journal of production economics
150
IEEE transactions on engineering management : EM
121
Technological forecasting & social change : an international journal
119
International journal of market research : JMRS ; the journal of the Market Research Society
105
Technovation : the international journal of technological innovation, entrepreneurship and technology management
103
Europäische Hochschulschriften / 5
97
Journal of the Academy of Marketing Science
95
Research policy : policy, management and economic studies of science, technology and innovation
87
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
82
International journal of technology management : IJTM
78
Management science : journal of the Institute for Operations Research and the Management Sciences
76
R & D management
75
Qualitative market research : an international journal
74
International journal of innovation and technology management
70
European journal of operational research : EJOR
69
Marketing letters : a journal of research in marketing
66
Gabler Edition Wissenschaft
65
Springer eBook Collection
64
The journal of business & industrial marketing
64
Journal of engineering and technology management : JET-M
62
Journal of marketing
60
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
60
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
58
Technology analysis & strategic management
58
Journal of marketing management : MM
57
Jahrbuch der Absatz- und Verbrauchsforschung
54
Agrarexportfoerderung.de
53
Faculty & research / Insead : working paper series
53
Research technology management : RTM
53
Research
52
Creativity and innovation management
51
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ECONIS (ZBW)
200
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1
Securities trading of concepts (STOC)
Dahan, Ely
;
Kim, Adlar J.
;
Lo, Andrew W.
;
Poggio, Tomaso
; …
- In:
Journal of marketing research : JMR
48
(
2011
)
3
,
pp. 497-517
Persistent link: https://www.econbiz.de/10009161357
Saved in:
2
Measuring contagion in the diffusion of consumer packaged goods
Du, Rex Yuxing
;
Kamakura, Wagner A.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 28-47
Persistent link: https://www.econbiz.de/10008858649
Saved in:
3
New products : the antidote to private label growth?
Gielens, Katrijn
- In:
Journal of marketing research : JMR
49
(
2012
)
3
,
pp. 408-423
Persistent link: https://www.econbiz.de/10009563579
Saved in:
4
The effects of shared consumption on product life cycles and advertising effectiveness : the case of the motion picture market
Delre, Sebastiano A.
;
Broekhuizen, Thijs L. J.
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
4
,
pp. 608-627
Persistent link: https://www.econbiz.de/10011537822
Saved in:
5
The long-term effect of marketing strategy on brand sales
Ataman, M. Berk
;
Heerde, Harald J. van
;
Mela, Carl F.
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 866-882
Persistent link: https://www.econbiz.de/10008666392
Saved in:
6
The impact of brand equity and innovation on the long-term effectiveness of promotions
Slotegraaf, Rebecca J.
;
Pauwels, Koen
- In:
Journal of marketing research : JMR
45
(
2008
)
3
,
pp. 293-306
Persistent link: https://www.econbiz.de/10003724265
Saved in:
7
The importance of the raw idea in innovation : testing the sow's ear hypothesis
Kornish, Laura J.
;
Ulrich, Karl T.
- In:
Journal of marketing research : JMR
51
(
2014
)
1
,
pp. 14-26
Persistent link: https://www.econbiz.de/10010349047
Saved in:
8
Individual differences and marketing decision support system usage and satisfaction
Zinkhan, George M.
- In:
Journal of marketing research : JMR
24
(
1987
)
2
,
pp. 208-214
Persistent link: https://www.econbiz.de/10001036284
Saved in:
9
Empirical evidence supporting the use of multiple choice models in analyzing a population
Gensch, Dennis H.
- In:
Journal of marketing research : JMR
24
(
1987
)
2
,
pp. 197-207
Persistent link: https://www.econbiz.de/10001036286
Saved in:
10
Evaluation and use of marketing research by decision makers : a behavioral simulation
Lee, Hanjoon
- In:
Journal of marketing research : JMR
24
(
1987
)
2
,
pp. 187-196
Persistent link: https://www.econbiz.de/10001036287
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