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Consumer behaviour
303
Konsumentenverhalten
303
Einzelhandel
128
Retail trade
128
Beziehungsmarketing
66
Relationship marketing
66
Online retailing
46
Online-Handel
46
Preismanagement
33
Pricing strategy
33
Brand management
32
Markenführung
32
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26
Electronic Commerce
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Distribution channel
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Retailing
25
Vertriebsweg
25
Sales promotion
23
Verkaufsförderung
23
Customer satisfaction
22
Dienstleistungsqualität
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Kundenzufriedenheit
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Service quality
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Markenartikel
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Markenimage
18
Online-Marketing
18
Store design
18
Einzelhandelspreis
17
Retail price
17
Experiment
16
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Grewal, Dhruv
13
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Blut, Markus
5
Burton, Scot
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Bearden, William O.
3
Biswas, Abhijit
3
Dass, Mayukh
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
Lehmann, Donald R.
3
Ma, Yu
3
Melis, Kristina
3
Neslin, Scott A.
3
Noble, Stephanie M.
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Popkowski Leszczyc, Peter T. L.
3
Reynolds, Kristy E.
3
Rudolph, Thomas
3
Sethuraman, Raj
3
Shankar, Venkatesh
3
Smith, Ronn J.
3
Suri, Rajneesh
3
Wang, Jeff Jianfeng
3
Wetzels, Martin
3
Ahlbom, Carl-Philip
2
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Journal of retailing
Journal of business research : JBR
2,008
Journal of retailing and consumer services
1,941
International journal of hospitality management
1,238
International journal of consumer studies
765
Psychology & marketing
661
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
NBER working paper series
541
International journal of contemporary hospitality management
538
Working paper / National Bureau of Economic Research, Inc.
457
NBER Working Paper
400
Asia Pacific journal of marketing and logistics
397
Tourism management : research, policies, practice
394
The journal of product & brand management
393
European Journal of Marketing
376
Journal of Consumer Marketing
365
SpringerLink / Bücher
363
Journal of travel and tourism marketing
361
The journal of brand management : an international journal
356
European journal of marketing : EJM
350
Management science : journal of the Institute for Operations Research and the Management Sciences
345
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of hospitality marketing & management
321
Journal of international consumer marketing
320
Cogent business & management
310
Journal of marketing management : MM
308
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
298
Journal of marketing communications
296
International journal of retail & distribution management
292
Journal of fashion marketing and management
292
Marketing letters : a journal of research in marketing
292
Journal of marketing
291
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
Journal of the Academy of Marketing Science
287
The journal of consumer marketing
287
Journal of consumer behaviour : an international research review
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of business ethics : JOBE
271
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ECONIS (ZBW)
304
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1
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304
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1
How do social norms influence parents' food choices for their children? : the role of social comparison and implicit self-theories
Hogreve, Jens
;
Matta, Shashi
;
Hettich, Alexander S.
; …
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 173-190
Persistent link: https://www.econbiz.de/10012648985
Saved in:
2
Utilitarian and hedonic motivators of shoppers' decision to consult with salespeople
Haas, Alexander
;
Kenning, Peter
- In:
Journal of retailing
90
(
2014
)
3
,
pp. 428-441
Persistent link: https://www.econbiz.de/10010408212
Saved in:
3
Franchising and firm financial performance among US restaurants
Madanoglu, Melih
;
Lee, Kyuho
;
Castrogiovanni, Gary J.
- In:
Journal of retailing
87
(
2011
)
3
,
pp. 406-417
Persistent link: https://www.econbiz.de/10009380643
Saved in:
4
Effects of service setting and other consumers' age on the service perceptions of young consumers
Thakor, Mrugank V.
;
Suri, Rajneesh
;
Saleh, Katayoun
- In:
Journal of retailing
84
(
2008
)
2
,
pp. 137-149
Persistent link: https://www.econbiz.de/10003732223
Saved in:
5
Shopping context and consumers' mental representation of complex shopping trip decision problems
Dellaert, Benedict G. C.
;
Arentze, Theo A.
;
Timmermans, …
- In:
Journal of retailing
84
(
2008
)
2
,
pp. 219-232
Persistent link: https://www.econbiz.de/10003744334
Saved in:
6
Customer experience management in retailing : understanding the buying process
Puccinelli, Nancy M.
;
Goodstein, Ronald Charles
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 15-30
Persistent link: https://www.econbiz.de/10003834478
Saved in:
7
Customer experience creation : determinants, dynamics and management strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003834491
Saved in:
8
Communication and promotion decisions in retailing : a review and directions for future research
Ailawadi, Kusum L.
;
Beauchamp, J. P.
;
Donthu, Naveen
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10003834497
Saved in:
9
Why is assortment planning so difficult for retailers? : a framework and research agenda
Mantrala, Murali K.
;
Levy, Michael
;
Kahn, Barbara E.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10003834510
Saved in:
10
Special issue: Enhancing the retail customer experience
Grewal, Dhruv
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003835788
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