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Consumer behaviour
303
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303
Einzelhandel
144
Retail trade
144
Relationship marketing
104
Beziehungsmarketing
103
Online retailing
52
Online-Handel
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35
Pricing strategy
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Grewal, Dhruv
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Verhoef, Peter C.
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Breugelmans, Els
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Campo, Katia
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6
Roggeveen, Anne L.
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Ruyter, Ko de
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Blut, Markus
5
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Noble, Stephanie M.
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Evanschitzky, Heiner
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Oppewal, Harmen
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Patrick, Vanessa M.
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Pauwels, Koen
4
Ratchford, Brian Thomas
4
Wetzels, Martin
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Bearden, William O.
3
Biswas, Abhijit
3
Biswas, Dipayan
3
Brady, Michael K.
3
Cronin, J. J.
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Lehmann, Donald R.
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Levy, Michael
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Ma, Yu
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Journal of retailing
Journal of business research : JBR
2,553
Journal of retailing and consumer services
2,120
International journal of hospitality management
913
SpringerLink / Bücher
796
International journal of consumer studies
786
Psychology & marketing
762
Journal of consumer research : JCR ; an interdisciplinary bimonthly
590
NBER working paper series
584
Industrial marketing management : the international journal for industrial and high-tech firms
548
Working paper / National Bureau of Economic Research, Inc.
493
Technological forecasting & social change : an international journal
480
Tourism management : research, policies, practice
472
Management science : journal of the Institute for Operations Research and the Management Sciences
469
Asia Pacific journal of marketing and logistics
452
Journal of travel and tourism marketing
436
NBER Working Paper
430
European journal of marketing : EJM
426
The journal of product & brand management
420
Journal of marketing research : JMR
415
Journal of marketing management : MM
414
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
403
Journal of marketing
396
The journal of brand management : an international journal
396
The journal of services marketing
387
Journal of the Academy of Marketing Science
381
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
380
Cogent business & management
368
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
363
Journal of marketing communications
362
International journal of contemporary hospitality management
353
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
353
Journal of international consumer marketing
339
Marketing letters : a journal of research in marketing
338
The service industries journal
337
Journal of business ethics : JOBE
324
Journal of strategic marketing
324
Journal of hospitality marketing & management
323
International journal of retail & distribution management
316
The international review of retail, distribution and consumer research
312
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ECONIS (ZBW)
358
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358
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1
How online product reviews affect retail sales : a meta-analysis
Floyd, Kristopher
;
Freling, Ryan
;
Alhoqail, Saad
;
Cho, …
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 217-232
Persistent link: https://www.econbiz.de/10010402315
Saved in:
2
The effect of review images on review helpfulness : a contingency approach
Kübler, Raoul
;
Lobschat, Lara
;
Welke, Lina
;
Meij, Hugo …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10014526948
Saved in:
3
"If you loved our product" : do conditional review requests harm retailer loyalty?
Koukova, Nevena T.
;
Wang, Rebecca Jen-Hui
;
Isaac, Mathew S.
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 85-101
Persistent link: https://www.econbiz.de/10014283363
Saved in:
4
The recent versus the out-dated : an experimental examination of the time-variant effects of online consumer reviews
Jin, Liyin
;
Hu, Bingyan
;
He, Yanqun
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 552-566
Persistent link: https://www.econbiz.de/10010473265
Saved in:
5
Expertise
makes perfect : how the variance of a reviewer's historical ratings influences the persuasiveness of online reviews
Wu, Xiaoyue
;
Jin, Liyin
;
Xu, Qian
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 238-250
Persistent link: https://www.econbiz.de/10012648995
Saved in:
6
Relative persuasiveness of repurchase intentions versus recommendations in online reviews
Ravula, Prashanth
;
Jha, Subhash
;
Biswas, Abhijit
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 724-740
Persistent link: https://www.econbiz.de/10013535724
Saved in:
7
Let me imagine that for you : transforming the retail frontline through augmenting customer mental imagery ability
Heller, Jonas
;
Chylinski, Mathew
;
Ruyter, Ko de
;
Mahr, …
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 94-114
Persistent link: https://www.econbiz.de/10012102953
Saved in:
8
Editorial: The language of marketplace rituals : implications for customer experience management
Otnes, Cele
;
Ilhan, Behice Ece
;
Kulkarni, Atul
- In:
Journal of retailing
88
(
2012
)
3
,
pp. 367-383
Persistent link: https://www.econbiz.de/10009622994
Saved in:
9
Born unequal : a study of the helpfulness of user-generated product reviews
Pan, Yue
;
Zhang, Jason Q.
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 598-612
Persistent link: https://www.econbiz.de/10009423180
Saved in:
10
Helping firms reduce complexity in multichannel online data : a net taxonomy-based approach for customer journeys
Anderl, Eva
;
Schumann, Jan Hendrik
;
Kunz, Werner
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 185-203
Persistent link: https://www.econbiz.de/10011505019
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