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Value Oriented Planning of Int...
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Consumer behaviour
318
Konsumentenverhalten
318
Einzelhandel
149
Retail trade
149
Relationship marketing
108
Beziehungsmarketing
107
Online retailing
54
Online-Handel
54
Brand management
35
Markenführung
35
Preismanagement
35
Pricing strategy
35
Distribution channel
34
Vertriebsweg
34
Customer satisfaction
31
Kundenzufriedenheit
31
E-commerce
30
Electronic Commerce
30
Dienstleistungsqualität
28
Service quality
28
Retailing
27
Sales promotion
26
Verkaufsförderung
26
Brand
23
Marketing management
23
Marketingmanagement
23
Ladengestaltung
21
Markenartikel
21
Store design
21
Food retailing
20
Internet marketing
20
Lebensmitteleinzelhandel
20
Online-Marketing
20
Brand image
19
Einzelhandelspreis
19
Experiment
19
Markenimage
19
Retail price
19
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17
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Grewal, Dhruv
18
Verhoef, Peter C.
8
Blut, Markus
6
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Ruyter, Ko de
6
Evanschitzky, Heiner
5
Neslin, Scott A.
5
Noble, Stephanie M.
5
Wetzels, Martin
5
Burton, Scot
4
Mantrala, Murali K.
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Pauwels, Koen
4
Ratchford, Brian Thomas
4
Ahlbom, Carl-Philip
3
Bearden, William O.
3
Bijmolt, Tammo H. A.
3
Biswas, Abhijit
3
Biswas, Dipayan
3
Brady, Michael K.
3
Cronin, J. J.
3
Dass, Mayukh
3
Dekimpe, Marnik G.
3
Gauri, Dinesh Kumar
3
Geyskens, Inge
3
Guha, Abhijit
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Jin, Liyin
3
Khare, Adwait
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
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Journal of retailing
Journal of business research : JBR
2,491
Journal of retailing and consumer services
2,111
International journal of hospitality management
947
SpringerLink / Bücher
781
International journal of consumer studies
776
Psychology & marketing
711
NBER working paper series
645
Economics Papers from University Paris Dauphine
611
Industrial marketing management : the international journal for industrial and high-tech firms
599
Journal of consumer research : JCR ; an interdisciplinary bimonthly
588
Working paper / National Bureau of Economic Research, Inc.
537
European Journal of Marketing
479
NBER Working Paper
468
Asia Pacific journal of marketing and logistics
434
Cogent business & management
422
Journal of business ethics : JOBE
417
European journal of marketing : EJM
409
The journal of product & brand management
407
Tourism management : research, policies, practice
405
Journal of Consumer Marketing
399
Technological forecasting & social change : an international journal
394
The journal of brand management : an international journal
390
Journal of the Academy of Marketing Science
389
Journal of marketing
386
Journal of marketing management : MM
386
Management science : journal of the Institute for Operations Research and the Management Sciences
382
Journal of marketing research : JMR
381
The journal of services marketing
380
Journal of travel and tourism marketing
376
The service industries journal
358
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
349
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
340
Journal of international consumer marketing
334
Marketing intelligence & planning
333
International journal of contemporary hospitality management
330
Journal of marketing communications
322
Marketing letters : a journal of research in marketing
322
International journal of retail & distribution management
318
Journal of strategic marketing
318
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ECONIS (ZBW)
362
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1
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362
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1
Managing complaints to improve customer profitability
Cambra-Fierro, Jesus
;
Melero, Iguacel
;
Sesé, F. Javier
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 109-124
Persistent link: https://www.econbiz.de/10010500745
Saved in:
2
Consequences of value in retail markets
Chaudhuri, Arjun
;
Ligas, Mark
- In:
Journal of retailing
85
(
2009
)
3
,
pp. 406-419
Persistent link: https://www.econbiz.de/10003892384
Saved in:
3
The effects of loyalty programs on customer lifetime duration and share of wallet
Meyer-Waarden, Lars
- In:
Journal of retailing
83
(
2007
)
2
,
pp. 223-236
Persistent link: https://www.econbiz.de/10003452393
Saved in:
4
Capturing the evolution of customer-firm relationships : how customers become more (or less) valuable over time
Mark, Tanya
;
Lemon, Katherine N.
;
Vandenbosch, Mark B.
; …
- In:
Journal of retailing
89
(
2013
)
3
,
pp. 231-245
Persistent link: https://www.econbiz.de/10009781858
Saved in:
5
Children's perceived value : conceptualization, scale development, and validation
Williams, Janine
;
Gazley, Aaron
;
Ashill, Nicholas
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 301-315
Persistent link: https://www.econbiz.de/10012649002
Saved in:
6
Editorial: Retail value-based pricing strategies : new times, new technologies, new consumers
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Compeau, Larry D.
; …
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 1-6
Persistent link: https://www.econbiz.de/10009513177
Saved in:
7
Service-dominant orientation : measurement and impact on performance outcomes
Karpen, Ingo O.
;
Bove, Liliana L.
;
Lukas, Bryan A.
; …
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 89-108
Persistent link: https://www.econbiz.de/10010500748
Saved in:
8
Customer experience creation : determinants, dynamics and management strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003834491
Saved in:
9
Communication and promotion decisions in retailing : a review and directions for future research
Ailawadi, Kusum L.
;
Beauchamp, J. P.
;
Donthu, Naveen
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10003834497
Saved in:
10
Special issue: Enhancing the retail customer experience
Grewal, Dhruv
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003835788
Saved in:
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