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~isPartOf:"Journal of retailing and consumer services"
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Consumer behaviour
1,930
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1,929
Einzelhandel
469
Retail trade
469
Beziehungsmarketing
461
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461
Online retailing
338
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Customer satisfaction
320
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Prentice, Catherine
18
Septianto, Felix
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Park, Jungkun
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Dhir, Amandeep
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Thaichon, Park
14
Jebarajakirthy, Charles
13
Paul, Justin
13
Lombart, Cindy
12
Dwivedi, Yogesh Kumar
11
Pantano, Eleonora
11
Rana, Nripendra P.
11
Kaur, Puneet
10
Klaus, Philipp
10
Mortimer, Gary
10
Otterbring, Tobias
10
Sands, Sean
9
Talwar, Shalini
9
Agag, Gomaa
8
Baier, Daniel
8
Gázquez-Abad, Juan Carlos
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Hollebeek, Linda D.
8
Ladhari, Riadh
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Louis, Didier
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Loureiro, Sandra Maria Correia
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Borges, Adilson
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Chebat, Jean-Charles
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Duan, Yongrui
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Elms, Jonathan
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Gilboa, Shaked
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Khan, Imran
7
Kumar, Sushant
7
Mehrotra, Ankit
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Northey, Gavin
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Souiden, Nizar
7
Söderlund, Magnus
7
Trinh, Giang
7
Wästlund, Erik
7
Abdelmoety, Ziad Hassan
6
Baumann, Chris
6
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Journal of retailing and consumer services
Journal of business research : JBR
2,162
Journal of business ethics : JOBE
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International journal of consumer studies
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NBER working paper series
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Asia Pacific journal of marketing and logistics
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Cogent business & management
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Journal of marketing management : MM
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Journal of international consumer marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of advertising : official publication of the American Academy of Advertising
332
Journal of business ethics : JBE
328
Journal of travel and tourism marketing
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Marketing letters : a journal of research in marketing
324
International journal of advertising : the quarterly review of marketing communications
321
Tourism management : research, policies, practice
318
Journal of retailing
315
International journal of advertising : the review of marketing communications
302
Journal of fashion marketing and management
298
Journal of Business Ethics
297
International journal of retail & distribution management
294
Journal of consumer behaviour : an international research review
292
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ECONIS (ZBW)
1,974
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1
The impact of animal metaphors on consumer response to courtesy
advertising
Huang, Wen Hsien
;
Hsieh, Shao-Yu
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014372540
Saved in:
2
Inclusive
advertising
featuring disability on instagram : effect on consumer well-being, brand engagement, and purchase intention
Qayyum, Abdul
;
Jamil, Raja Ahmed
;
Shah, Adnan Muhammad
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014373268
Saved in:
3
Consumers' emotional responses to the Christmas TV
advertising
of four retail brands
Catwright, Joanna
;
McCormick, Helen
;
Warnaby, Gary
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 82-91
Persistent link: https://www.econbiz.de/10011442359
Saved in:
4
Profiling the flyer-prone consumer
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 966-975
Persistent link: https://www.econbiz.de/10010437702
Saved in:
5
The role of art infusion in enhancing pro-environmental luxury brand
advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
6
Mixed emotional appeal enhances positive word-of-mouth : the moderating role of narrative person
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Chiew, …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648877
Saved in:
7
Using food pictorial metaphor in the
advertising
of non-food brands : an exploratory investigation of consumer interpretation and affective response
Boujena, Othman
;
Ulrich, Isabelle
;
Piris, Yolande
; …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012648893
Saved in:
8
"Touch it, swipe it, shake it" : does the emergence of haptic touch in mobile retailing
advertising
improve its effectiveness?
Mulcahy, Rory Francis
;
Riedel, Aimee S.
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012238314
Saved in:
9
Storytelling, the scale of persuasion and retention : a neuromarketing approach
Hamelin, Nicolas
;
Thaichon, Park
;
Abraham, Christopher
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012268985
Saved in:
10
Emotion and
advertising
effectiveness : a novel facial expression analysis approach
Hamelin, Nicolas
;
El Moujahid, Othmane
;
Thaichon, Park
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 103-111
Persistent link: https://www.econbiz.de/10011697915
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