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Service experience co-creation : conceptualization, implications, and future research directions
Jaakkola, Elina; Helkkula, Anu; Aarikka-Stenroos, Leena - In: Journal of service management 26 (2015) 2, pp. 182-205
Persistent link: https://www.econbiz.de/10011401238
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Guest editorial: The road back to relevance : how to put marketing (and marketing scholars) back on the top managements' agendas
Klaus, Philipp; Edvardsson, Bo - In: Journal of service management 25 (2014) 2, pp. 166-170
Persistent link: https://www.econbiz.de/10010343486
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Service as business logic : implications for value creation and marketing
Grönroos, Christian; Ravald, Annika - In: Journal of service management 22 (2011) 1, pp. 5-22
Persistent link: https://www.econbiz.de/10009010797
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The context of experience
Akaka, Melissa Archpru; Vargo, Stephen L.; Schau, Hope … - In: Journal of service management 26 (2015) 2, pp. 206-223
Persistent link: https://www.econbiz.de/10011401324
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The emergence of the new service marketing : Nordic School perspectives
Gummesson, Evert; Grönroos, Evert - In: Journal of service management 23 (2012) 4, pp. 479-497
Persistent link: https://www.econbiz.de/10009619539
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Are service marketing models really used in modern practice?
Kauppinen-Räisänen, Hannele; Grönroos, Christian - In: Journal of service management 26 (2015) 3, pp. 346-371
Persistent link: https://www.econbiz.de/10011388458
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Re-investigating the nature of tangibility/intangibility and its influence on consumer experiences
Hellén, Katarina; Gummerus, Johanna - In: Journal of service management 24 (2013) 2, pp. 130-150
Persistent link: https://www.econbiz.de/10009742804
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Toward a public service management : past, present, and future directions
Hodgkinson, Ian R.; Hannibal, Claire; Keating, Byron W.; … - In: Journal of service management 28 (2017) 5, pp. 998-1023
Persistent link: https://www.econbiz.de/10011801854
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A framework for evaluating the customer wait experience
McGuire, Kelly A.; Kimes, Sheryl E.; Lynn, Michael; … - In: Journal of service management 21 (2010) 3, pp. 269-290
Persistent link: https://www.econbiz.de/10003993784
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Other-customer failure : effects of perceived employee effort and compensation on complainer and non-complainer service evaluations
Huang, Wen Hsien - In: Journal of service management 21 (2010) 2, pp. 191-211
Persistent link: https://www.econbiz.de/10003987098