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Impact of corporate social responsibilities on customer responses and brand choices
Han, Heesup; Yu, Jongsik; Lee, Kyung-Sik; Baek, Hyungshin - In: Journal of travel and tourism marketing 37 (2020) 3, pp. 302-316
Persistent link: https://www.econbiz.de/10012289331
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How customer experience affects the customer-based brand equity for tourism destinations
Yang, Yan; Liu, Xiaoming; Li, Jun - In: Journal of travel and tourism marketing 32 (2015), pp. 97-113
Persistent link: https://www.econbiz.de/10011416156
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Critical in-flight and ground-service factors influencing brand prestige and relationships between brand prestige, well-being perceptions, and brand loyalty : first-class passenger...
Ahn, Young-joo; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 32 (2015), pp. 114-138
Persistent link: https://www.econbiz.de/10011416160
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The attractiveness of Portugal as a tourist destination : the perspective of Czech tour operators
Tomigová, Kateřina; Mendes, Júlio; Pereira, Luis Nobre - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 197-210
Persistent link: https://www.econbiz.de/10011484729
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Appealing to tourists via branded entertainment : from theory to practice
Hudson, Simon; Tung, Vincent - In: Journal of travel and tourism marketing 33 (2016), pp. 123-137
Persistent link: https://www.econbiz.de/10011485043
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The moderating effects of three reference groups on Asian pleasure travelers’ destination value
Kim, Miyoung; Qu, Hailin - In: Journal of travel and tourism marketing 34 (2017) 7, pp. 892-904
Persistent link: https://www.econbiz.de/10011757728
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Factors affecting international event visitors' behavioral intentions : the moderating role of attachment avoidance
Kim, Myung-Ja; Lee, Choong-Ki; Petrick, James F.; Hahn, … - In: Journal of travel and tourism marketing 35 (2018) 8, pp. 1027-1042
Persistent link: https://www.econbiz.de/10011941836
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Stopover destination image : perceptions of Dubai, United Arab Emirates, among French and Australian travellers
Pike, Steven; Kotsi, Filareti - In: Journal of travel and tourism marketing 35 (2018) 9, pp. 1160-1174
Persistent link: https://www.econbiz.de/10011942054
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Traveller-generated contents for destination image formation : mainland China travellers to Taiwan as a case study
Li, Yan Ru; Lin, Yao Chin; Tsai, Ping Heng; Wang, Yung Yueh - In: Journal of travel and tourism marketing 32 (2015) 5/6, pp. 518-533
Persistent link: https://www.econbiz.de/10011386746
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Success in place branding: the case of the Tourism Victoria Jigsaw Campaign
Rinaldi, Chiara; Beeton, Sue - In: Journal of travel and tourism marketing 32 (2015) 5/6, pp. 622-638
Persistent link: https://www.econbiz.de/10011386939