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Do I follow my friends or the crowd? : information cascades in online movie ratings
Lee, Young-Jin; Hosanagar, Kartik; Tan, Yong - In: Management science : journal of the Institute for … 61 (2015) 9, pp. 2241-2258
Persistent link: https://www.econbiz.de/10011372429
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The demand effects of joint product advertising in online videos
Kumar, Anuj; Tan, Yinliang - In: Management science : journal of the Institute for … 61 (2015) 8, pp. 1921-1937
Persistent link: https://www.econbiz.de/10011338803
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Do your online friends make you pay? : a randomized field experiment on peer influence in online social networks
Bapna, Ravi; Umyarov, Akhmed - In: Management science : journal of the Institute for … 61 (2015) 8, pp. 1902-1920
Persistent link: https://www.econbiz.de/10011338804
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Ad revenue and content commercialization : evidence from blogs
Sun, Monic; Zhu, Feng - In: Management science : journal of the Institute for … 59 (2013) 10, pp. 2314-2331
Persistent link: https://www.econbiz.de/10010202786
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Competing for attention in social communication markets
Iyer, Ganesh; Katona, Zsolt - In: Management science : journal of the Institute for … 62 (2016) 8, pp. 2304-2320
Persistent link: https://www.econbiz.de/10011539518
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Blogs, advertising, and local-market movie box office performance
Gopinath, Shyam; Chintagunta, Pradeep K.; Venkataraman, … - In: Management science : journal of the Institute for … 59 (2013) 12, pp. 2635-2654
Persistent link: https://www.econbiz.de/10010234734
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Ratings, reviews, and the marketing of new products
Fainmesser, Italy P.; Lauga, Dominique Olié; Ofek, Elie - In: Management science : journal of the Institute for … 67 (2021) 11, pp. 7023-7045
Persistent link: https://www.econbiz.de/10012703784
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Online review solicitations reduce extremity bias in online review distributions and increase their representativeness
Karaman, Hülya - In: Management science : journal of the Institute for … 67 (2021) 7, pp. 4420-4445
Persistent link: https://www.econbiz.de/10012624571
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Measuring the impact of crowdsourcing features on mobile app user engagement and retention : a randomized field experiment
Gu, Zhuojun; Bapna, Ravi; Chang, Jason Oliver; Gupta, Alok - In: Management science : journal of the Institute for … 68 (2022) 2, pp. 1297-1329
Persistent link: https://www.econbiz.de/10012887599
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Social ties and user-generated content : evidence from an online social network
Shriver, Scott K.; Nair, Harikesh; Hofstetter, Reto - In: Management science : journal of the Institute for … 59 (2013) 6, pp. 1425-1443
Persistent link: https://www.econbiz.de/10009777020