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What's social about consumer behavior?
Wänke, Michaela - In: Social psychology of consumer behavior, (pp. 3-18). 2009
Persistent link: https://www.econbiz.de/10003812930
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Social psychology and consumer psychology : an unexplored interface
Wyer, Robert S.; Adaval, Rashmi - In: Social psychology of consumer behavior, (pp. 19-61). 2009
Persistent link: https://www.econbiz.de/10003812931
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Psychological distance and consumer behavior : a construal level ; theory perspective
Eyal, Tal; Liberman, Nira; Trope, Yaacov - In: Social psychology of consumer behavior, (pp. 65-87). 2009
Persistent link: https://www.econbiz.de/10003812934
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The rational unconscious : conscious versus unconscious thought in complex consumer choice
Dijksterhuis, Ap; Baaren, Rick B. van; Bongers, Karin C. A. - In: Social psychology of consumer behavior, (pp. 89-107). 2009
Persistent link: https://www.econbiz.de/10003812935
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Brands and successful brand extensions : a social psychology perspective on economic questions
Bless, Herbert; Greifenender, Rainer - In: Social psychology of consumer behavior, (pp. 109-130). 2009
Persistent link: https://www.econbiz.de/10003812937
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Compensatory reasoning in choice
Chernev, Alexander; Hamilton, Ryan - In: Social psychology of consumer behavior, (pp. 131-147). 2009
Persistent link: https://www.econbiz.de/10003812939
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Conditioning as a source of liking : there is nothing simple about it
De Houwer, Jan - In: Social psychology of consumer behavior, (pp. 151-166). 2009
Persistent link: https://www.econbiz.de/10003812942
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The lexicon and grammar of affect as information in consumer decision making : the GAIM
Pham, Michel T. - In: Social psychology of consumer behavior, (pp. 167-200). 2009
Persistent link: https://www.econbiz.de/10003812944
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When thinking is difficult : metacognitive experiences as information
Schwarz, Norbert; Song, Hyunjin; Xu, Jing - In: Social psychology of consumer behavior, (pp. 201-223). 2009
Persistent link: https://www.econbiz.de/10003812947
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Cross-cultural issues in consumer behavior
Shavitt, Sharon; Lee, Angela Y.; Torelli, Carlos J. - In: Social psychology of consumer behavior, (pp. 227-250). 2009
Persistent link: https://www.econbiz.de/10003812966