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Pike, Steven
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Tourism management : research, policies, practice
Journal of business research : JBR
624
The journal of brand management : an international journal
564
The journal of product & brand management
387
SpringerLink / Bücher
343
Journal of retailing and consumer services
299
International journal of hospitality management
140
European journal of marketing : EJM
135
Industrial marketing management : the international journal for industrial and high-tech firms
127
Journal of strategic marketing
120
Journal of Product & Brand Management
118
Psychology & marketing
114
Asia Pacific journal of marketing and logistics
109
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105
Journal of marketing communications
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Marketing intelligence & planning
104
Journal of marketing management : MM
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
97
The IUP journal of brand management : IJBRM
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Springer eBook Collection
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Journal of the Academy of Marketing Science
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Innovatives Markenmanagement
86
Journal of marketing
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Journal of retailing
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Journal of promotion management : innovations in planning and applied research
71
Research
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Marketing letters : a journal of research in marketing
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The service industries journal
68
Journal of promotion management : JPM
67
International journal of advertising : the review of marketing communications
66
International journal of internet marketing and advertising : IJIMA
66
Journal of fashion marketing and management
66
Journal of international consumer marketing
66
Journal of advertising research
65
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
65
International journal of contemporary hospitality management
63
International marketing review
63
Das Franchise-System : Handbuch für Franchisegeber und Franchisenehmer
62
Qualitative market research : an international journal
62
European Journal of Marketing
61
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ECONIS (ZBW)
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1
A model of customer-based brand equity and its application to multiple destinations
Boo, Soyoung
;
Busser, James
;
Baloglu, Seyhmus
- In:
Tourism management : research, policies, practice
30
(
2009
)
2
,
pp. 219-231
Persistent link: https://www.econbiz.de/10003838232
Saved in:
2
Destination brand positions of a competitive set of near-home destinations
Pike, Steven
- In:
Tourism management : research, policies, practice
30
(
2009
)
6
,
pp. 857-866
Persistent link: https://www.econbiz.de/10003892192
Saved in:
3
A model of destination branding : integrating the concepts of the branding and destination image
Qu, Hailin
;
Kim, Lisa Hyunjung
;
Im, Holly Hyunjung
- In:
Tourism management : research, policies, practice
32
(
2011
)
3
,
pp. 465-476
Persistent link: https://www.econbiz.de/10008907135
Saved in:
4
Brand personality of tourist destinations : an application of self-congruity theory
Usakli, Ahmet
;
Baloglu, Seyhmus
- In:
Tourism management : research, policies, practice
32
(
2011
)
1
,
pp. 114-127
Persistent link: https://www.econbiz.de/10008798726
Saved in:
5
Attendee-based brand equity
Lee, Jin-soo
;
Back, Ki-Joon
- In:
Tourism management : research, policies, practice
29
(
2008
)
2
,
pp. 331-344
Persistent link: https://www.econbiz.de/10003696019
Saved in:
6
Reexamination of attendee-based brand equity
Lee, Jin-soo
;
Back, Ki-joon
- In:
Tourism management : research, policies, practice
31
(
2010
)
3
,
pp. 395-401
Persistent link: https://www.econbiz.de/10003941647
Saved in:
7
A destination-branding model : an empirical analysis based on stakeholders
Garcia, Juan A.
;
Gómez, Mar
;
Molina, Arturo
- In:
Tourism management : research, policies, practice
33
(
2012
)
3
,
pp. 646-661
Persistent link: https://www.econbiz.de/10009489068
Saved in:
8
Chinese consumers' brand personality perceptions of tourism real estate firms
Liu, Zhihong
;
Huang, Songshan
;
Hallak, Rob
;
Liang, Mingzhu
- In:
Tourism management : research, policies, practice
52
(
2016
),
pp. 310-326
Persistent link: https://www.econbiz.de/10011418431
Saved in:
9
Brand personality and culture : the role of cultural differences on the impact of brand personality perceptions on tourists' visit intentions
Matzler, Kurt
;
Strobl, Andreas
;
Sauer, Nicola E.
; …
- In:
Tourism management : research, policies, practice
52
(
2016
),
pp. 507-520
Persistent link: https://www.econbiz.de/10011419295
Saved in:
10
Developing and testing a model of exhibition brand preference : the exhibitors' perspective
Jin, Xin
;
Weber, Karin
- In:
Tourism management : research, policies, practice
38
(
2013
),
pp. 94-104
Persistent link: https://www.econbiz.de/10009764387
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