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Tourism management : research, policies, practice
Journal of business research : JBR
2,478
Journal of retailing and consumer services
2,007
SpringerLink / Bücher
787
International journal of hospitality management
780
International journal of consumer studies
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Psychology & marketing
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NBER working paper series
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European journal of marketing : EJM
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508
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Asia Pacific journal of marketing and logistics
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Journal of strategic marketing
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Journal of the Academy of Marketing Science
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Journal of travel and tourism marketing
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Marketing intelligence & planning
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Journal of retailing
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Marketing letters : a journal of research in marketing
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Cogent business & management
336
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of international consumer marketing
328
Journal of fashion marketing and management
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International journal of retail & distribution management
320
Journal of consumer behaviour : an international research review
312
The journal of consumer marketing
307
The international review of retail, distribution and consumer research
303
Journal of business ethics : JOBE
301
International journal of contemporary hospitality management
295
Journal of advertising research
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ECONIS (ZBW)
398
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1
Enhancing hotel
brand
performance through fostering
brand
relationship orientation in the minds of consumers
Casidy, Riza
;
Wymer, Walter
;
O'Cass, Aron
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 72-84
Persistent link: https://www.econbiz.de/10011813817
Saved in:
2
Parallel pathways to
brand
loyalty : mapping the consequences of authentic consumption experiences for hotels and Airbnb
Mody, Makarand Amrish
;
Hanks, Lydia
;
Dogru, Tarik
- In:
Tourism management : research, policies, practice
74
(
2019
),
pp. 65-80
Persistent link: https://www.econbiz.de/10012128566
Saved in:
3
The missing link in building customer
brand
identification : the role of
brand
attractiveness
So, Kevin Kam Fung
;
King, Ceridwyn
;
Hudson, Simon
; …
- In:
Tourism management : research, policies, practice
59
(
2017
),
pp. 640-651
Persistent link: https://www.econbiz.de/10011643307
Saved in:
4
Online branding : development of hotel branding through interactivity theory
Barreda, Albert A.
;
Bilgihan, Anil
;
Nusair, Khaldoon
; …
- In:
Tourism management : research, policies, practice
57
(
2016
),
pp. 180-192
Persistent link: https://www.econbiz.de/10011556039
Saved in:
5
The impact of value co-creation on hotel
brand
equity and customer satisfaction
González-Mansilla, Óscar
;
Berenguer Contrí, Gloria
; …
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 51-65
Persistent link: https://www.econbiz.de/10012063560
Saved in:
6
Towards a model of the pace
brand
web
Hanna, Sonya
;
Rowley, Jennifer
- In:
Tourism management : research, policies, practice
48
(
2015
),
pp. 100-112
Persistent link: https://www.econbiz.de/10010508433
Saved in:
7
How being envied shapes tourists' relationships with luxury brands : a dual-mediation model
Feng, Wenting
;
Yu, Irina Y.
;
Yang, Morgan X.
;
Yi, Mengjie
- In:
Tourism management : research, policies, practice
86
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012595646
Saved in:
8
Brand
personality and culture : the role of cultural differences on the impact of
brand
personality perceptions on tourists' visit intentions
Matzler, Kurt
;
Strobl, Andreas
;
Sauer, Nicola E.
; …
- In:
Tourism management : research, policies, practice
52
(
2016
),
pp. 507-520
Persistent link: https://www.econbiz.de/10011419295
Saved in:
9
Effect of a
brand
story structure on narrative transportation and perceived
brand
image of luxury hotels
Ryu, Kyungin
;
Lehto, Xinran Y.
;
Gordon, Susan E.
;
Fu, …
- In:
Tourism management : research, policies, practice
71
(
2019
),
pp. 348-363
Persistent link: https://www.econbiz.de/10011987940
Saved in:
10
Customer engagement with tourism social media brands
Harrigan, Paul
;
Evers, Uwana
;
Miles, Morgan P.
;
Daly, …
- In:
Tourism management : research, policies, practice
59
(
2017
),
pp. 597-609
Persistent link: https://www.econbiz.de/10011643277
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