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1
Factors influencing purchase intention of private label
brand
Gogoi, Bidyut Jyoti
- In:
International journal of economic research
15
(
2018
)
2
,
pp. 445-456
Persistent link: https://www.econbiz.de/10011992706
Saved in:
2
A study of
brand
prestige in the
casino
industry : the moderating role of customer involvement
Han, Heesup
;
Lee, JungHoon
;
Hwang, Jinsoo
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
1
,
pp. 96-106
Persistent link: https://www.econbiz.de/10011846778
Saved in:
3
Mainland Chinese
casino
visitors to Macau : linking service,
brand
image, satisfaction and loyality
Chan, Sow Hup
;
Wan, Yim King Penny
;
Jeong, Miyoung
- In:
The journal of gambling business and economics
13
(
2020
)
1
,
pp. 87-115
Persistent link: https://www.econbiz.de/10012654059
Saved in:
4
Embracing or fighting the urge : a multilevel investigation on
casino
service, branding and impulsive
gambling
Prentice, Catherine
;
Wong, IpKin Anthony
- In:
International journal of hospitality management
56
(
2016
),
pp. 109-118
Persistent link: https://www.econbiz.de/10011521730
Saved in:
5
A strategy for the development of the private country club : focusing on
brand
prestige
Hwang, Jinsoo
;
Han, Heesup
;
Choo, Seung-woo
- In:
International journal of contemporary hospitality management
27
(
2015
)
8
,
pp. 1927-1948
Persistent link: https://www.econbiz.de/10011447609
Saved in:
6
The impact of perceived
brand
globalness on consumers' willingness to pay
Davvetas, Vasileios
;
Sichtmann, Christina
; …
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 431-434
Persistent link: https://www.econbiz.de/10011428928
Saved in:
7
Measuring customer-based
casino
brand
equity and its consequences
Tsai, Henry
;
Lo, Ada
;
Cheung, Catherine
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 806-824
Persistent link: https://www.econbiz.de/10010246262
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8
Do perceived CSR initiatives enhance customer preference and loyalty in casinos?
Liu, Matthew Tingchi
;
Wong, IpKin Anthony
;
Chu, Rongwei
; …
- In:
International journal of contemporary hospitality management
26
(
2014
)
7
,
pp. 1024-1045
Persistent link: https://www.econbiz.de/10010426100
Saved in:
9
The roles of perceived quality, trust, and satisfaction in predicting
brand
loyalty : the empirical research on automobile brands in Jordan market
Al-Hawary, Sulieman Ibraheem Shelash
- In:
International journal of business excellence
6
(
2013
)
6
,
pp. 656-686
Persistent link: https://www.econbiz.de/10010234738
Saved in:
10
Relevance of the higher-order
brand
love prototype in a service context
Rios, Rosa E.
;
Riquelme, Hernan E.
;
Sinno, Abdulaziz
- In:
Review of marketing science
18
(
2020
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10012298663
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