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Experiential value : multi-item scale development and validation

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Does brand experience translate into brand commitment? : a mediated-moderation model of brand passion and perceived brand ethicality

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A measure of medical tourism destination brand equity

Das, Gopal; Mukherjee, Srabanti - In: International journal of pharmaceutical and healthcare … 10 (2016) 1, pp. 104-128

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When a luxury brand bursts : modelling the social media viral effects of negative stereotypes adoption leading to brand hate

Pantano, Eleonora - In: Journal of business research : JBR 123 (2021), pp. 117-125

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How technologies are changing the social relationships in the shopping experience?

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Augmenting reality : fusing consumers' experiences and interactions with immersive technologies in physical retail settings

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Linkages between brand parity, coupon proneness, sales proneness, brand trust and purchase decision involvement : an empirical check

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Successful technological integration for competitive advantage in retail settings

Pantano, Eleonora (ed.) - 2015

"This book examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices"--Provided by publisher.

Persistent link: https://www.econbiz.de/10011290087

Successful technological integration for competitive advantage in retail settings

Pantano, Eleonora (contributor) - 2015

Persistent link: https://www.econbiz.de/10011291491

Store buildings as tourist attractions : mining retail meaning of store building pictures through a machine learning approach

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