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~person:"Foxall, Gordon R."
~person:"Gierl, Heribert"
~person:"Jang, Soocheong"
~person:"Loureiro, Sandra Maria Correia"
~person:"Nayga, Rodolfo M."
~person:"Pelsmacker, Patrick de"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Consumer behaviour
398
Brand image
63
Markenimage
63
Advertising effects
62
Brand management
62
Markenführung
62
Werbewirkung
62
Willingness to pay
43
Zahlungsbereitschaftsanalyse
43
Beziehungsmarketing
41
Relationship marketing
41
Brand
39
Advertising
38
Experiment
38
Gastronomie
38
Markenartikel
38
Restaurant industry
38
Werbung
37
Emotion
35
Theorie
31
Theory
31
Customer satisfaction
30
Kundenzufriedenheit
30
Food
29
Lebensmittel
29
USA
29
United States
28
Internet marketing
26
Online-Marketing
26
Verbraucherverhalten
24
Social Web
23
Social web
23
Marketing management
21
Marketingmanagement
21
Product labelling
20
Viral marketing
20
Virales Marketing
20
Warenkennzeichnung
20
Dienstleistungsqualität
18
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Undetermined
146
Free
14
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Article
351
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35
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Article in journal
325
Aufsatz in Zeitschrift
325
Aufsatz im Buch
26
Book section
26
Collection of articles of several authors
5
Sammelwerk
5
Arbeitspapier
3
Aufsatzsammlung
3
Graue Literatur
3
Mehrbändiges Werk
3
Multi-volume publication
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3
Working Paper
3
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2
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2
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2
Konferenzbeitrag
2
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2
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2
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2
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1
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1
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1
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English
346
German
40
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Foxall, Gordon R.
Gierl, Heribert
Jang, Soocheong
Loureiro, Sandra Maria Correia
Nayga, Rodolfo M.
Pelsmacker, Patrick de
Han, Heesup
116
Belk, Russell W.
111
Mattila, Anna S.
98
Grunert, Klaus G.
92
Lusk, Jayson L.
83
Phau, Ian
83
Huber, Frank
80
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
74
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
69
Khare, Arpita
69
Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
67
Septianto, Felix
67
Agarwal, Sumit
66
Stavins, Joanna
66
Wansink, Brian
63
Paul, Justin
59
Janssen, Maarten C. W.
56
Laroche, Michel
55
Verhoef, Peter C.
55
Ko, Eunju
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Walsh, Gianfranco
52
Cherchye, Laurens
51
Thøgersen, John
51
Hollebeek, Linda D.
50
Krishna, Aradhna
50
Rajagopal
50
Rock, Bram de
50
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
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International journal of hospitality management
35
Marketing : ZFP ; journal of research and management
17
Journal of business research : JBR
12
International journal of contemporary hospitality management
11
Journal of retailing and consumer services
11
Food policy : economics planning and politics of food and agriculture
10
Jahrbuch der Absatz- und Verbrauchsforschung
7
Journal of promotion management : innovations in planning and applied research
7
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
6
European review of agricultural economics : ERAE
6
International journal of advertising : the quarterly review of marketing communications
6
Journal of organizational behavior management
6
Applied economic perspectives and policy
5
Der Markt : international journal of marketing
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Marketing theory
5
Psychology & marketing
5
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
5
Agricultural economics : the journal of the International Association of Agricultural Economists
4
Consumer behavior analysis : (a) rational approach to consumer choice
4
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
4
International journal of consumer studies
4
Journal of business economics : JBE
4
Journal of electronic commerce research : JECR
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
The journal of brand management : an international journal
4
Agribusiness : an internat. journal
3
Canadian journal of agricultural economics : CJAE
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of marketing communications
3
Journal of promotion management : JPM
3
The service industries journal
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
3
Agricultural and resource economics review : ARER
2
American journal of agricultural economics
2
Asian economic journal : journal of the East Asian Economic Association
2
European journal of marketing : EJM
2
European review of agricultural economics
2
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ECONIS (ZBW)
386
Showing
1
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of
386
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date (newest first)
date (oldest first)
1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
In-store experimental approach to pricing and consumer behavior
Valdimar Sigurdsson
;
Foxall, Gordon R.
;
Saevarsson, Hugi
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 185-197)
.
2013
Persistent link: https://www.econbiz.de/10009740372
Saved in:
3
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
4
Customers' online interaction experiences with
fashion
brands : e-information and e-buying
Loureiro, Sandra Maria Correia
;
Amorim, Marlene
- In:
E-business : state of the art of ICT based challenges …
,
(pp. 81-97)
.
2017
Persistent link: https://www.econbiz.de/10011858948
Saved in:
5
How
fashion
brands engage on social media : a netnography approach
Loureiro, Sandra Maria Correia
;
Serra, Jessica
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 367-378
Persistent link: https://www.econbiz.de/10012179031
Saved in:
6
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
7
A passion for
fashion
: the impact of social influence, vanity and exhibitionism on consumer behaviour
Loureiro, Sandra Maria Correia
;
Costa, Inês
; …
- In:
International journal of retail & distribution management
45
(
2017
)
5
,
pp. 468-484
Persistent link: https://www.econbiz.de/10011706964
Saved in:
8
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
9
The effects of positive and negative ad-evoked associations on
brand
attitude
Praxmarer-Carus, Sandra
;
Gierl, Heribert
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
4
,
pp. 507-520
Persistent link: https://www.econbiz.de/10003905840
Saved in:
10
The behavioral economics of
brand
choice
Foxall, Gordon R.
;
Oliveira-Castro, Jorge M.
;
James, …
-
2007
Persistent link: https://www.econbiz.de/10003460750
Saved in:
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