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~person:"Ghauri, Pervez N."
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Ghauri, Pervez N.
Selmer, Jan
61
Brunello, Giorgio
50
Lauring, Jakob
50
Brewster, Chris
47
Wolter, Stefan C.
42
Backes-Gellner, Uschi
41
Czinkota, Michael R.
40
Renold, Ursula
40
Dickmann, Michael
39
Kemper, Johanna
37
Kotabe, Masaaki
37
Lechner, Michael
37
Tessaring, Manfred
37
McNulty, Yvonne
35
Holtbrügge, Dirk
32
Ronkainen, Ilkka A.
32
Fitzenberger, Bernd
31
Jackson, Terence
31
Keegan, Warren J.
30
Müller, Stefan
30
Stahl, Günter K.
30
Suutari, Vesa
30
Barmeyer, Christoph I.
29
Douglas, Susan P.
29
Münch, Joachim
29
Samiee, Saeed
29
Zedler, Reinhard
29
Baethge, Martin
28
Froese, Fabian Jintae
28
Sander, Matthias
28
Lynch, Lisa M.
27
Meffert, Heribert
27
Shenkar, Oded
27
Usunier, Jean-Claude
27
Caligiuri, Paula M.
26
Polidano, Cain
26
Sellin, Burkart
26
Tamm, Marcus
26
Trompenaars, Fons
26
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1
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1
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1
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1
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International marketing in the fast changing world
1
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Qualitative Market Research: An International Journal
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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1
Organizational cross-cultural differences in the context of innovation-oriented partnerships
Ghauri, Pervez N.
;
Rosendo-Rios, Veronica
- In:
Cross cultural & strategic management
23
(
2016
)
1
,
pp. 128-157
Persistent link: https://www.econbiz.de/10011434270
Saved in:
2
International marketing
Ghauri, Pervez N.
;
Cateora, Philip R.
-
2010
-
3. ed.
Persistent link: https://www.econbiz.de/10003909776
Saved in:
3
Globalisierung : [neue Gobal Player, globale Vermarktung, Globalisierungskritik, globale Trends]
Powell, Sarah
;
Ghauri, Pervez N.
-
2010
Persistent link: https://www.econbiz.de/10008732389
Saved in:
4
Enhancing organizational performance of international SMEs through inter-firm marketing collaborations
Tajeddini, Kayhan
;
Elg, Ulf
;
Ghauri, Pervez N.
- In:
International marketing in the fast changing world
,
(pp. 109-133)
.
2015
Persistent link: https://www.econbiz.de/10011416077
Saved in:
5
International marketing and corporate social responsibility : part 1
Ghauri, Pervez N.
(
ed.
);
Park, Byung Il
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011507074
Saved in:
6
Do brand names in a foreign language lead to different brand perceptions?
Salciuviene, Laura
;
Ghauri, Pervez N.
;
Streder, Ruth Salomea
- In:
Multicultural perspectives in customer behaviour
,
(pp. 45-64)
.
2014
Persistent link: https://www.econbiz.de/10010399253
Saved in:
7
Institutional forces and firms' positioning in China and Brazil
Elg, Ulf
;
Ghauri, Pervez N.
- In:
Entrepreneurship in international marketing
,
(pp. 239-266)
.
2015
Persistent link: https://www.econbiz.de/10010493027
Saved in:
8
Do brand names in a foreign language lead to different brand perceptions?
Salciuviene, Laura
;
Ghauri, Pervez N.
;
Streder, Ruth Salomea
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1037-1056
Persistent link: https://www.econbiz.de/10008757661
Saved in:
9
Doing business in emerging markets : entry and negotiation strategies
Cavusgil, S. Tamer
;
Ghauri, Pervez N.
;
Agarwal, Milind R.
-
2002
Persistent link: https://www.econbiz.de/10001665241
Saved in:
10
Export behaviour of smaller Norwegian firms : measuring the effects of state subsidies
Ghauri, Pervez N.
- In:
Journal of euromarketing
3
(
1994
)
2
,
pp. 91-110
Persistent link: https://www.econbiz.de/10001162648
Saved in:
1
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